From Social Media Marketing to incorporating Botox, the IAPAM's June 6th Aesthetic Practice Start-Up Workshop Offers it All


From Botox training for physicians to marketing your aesthetic medicine business, the IAPAM offers the industry’s most comprehensive workshops for physicians. The IAPAM's Aesthetic Practice Startup Workshop is the only medical spa business program highlighting the latest information on social media marketing and is taught by an actual medspa owner who knows the facts. The IAPAM announces the June 6th, 2011 date for its next Aesthetic Practice Start-Up Workshop.

Las Vegas, NV, May 24, 2011 -- Both business and clinical training (Botox training, laser training, hCG training, etc.) are the best foundation upon which a successful medical spa can be launched. The IAPAM (http://www.iapam.com) offers a choice of educational programs which give physicians a thorough knowledge of the business of building a medspa, and of the latest technologies and clinical advances required to grow that business.

By attending the IAPAM's Business Bootcamp (http://www.iapam.com/bootcamp.html), as well as the IAPAM's hCG Training (http://www.aestheticmedicinesymposium.com/physician-hcg-weight-loss-training) and the Aesthetic Medicine Symposium with Botox Training (http://www.aestheticmedicinesymposium.com), physicians will avoid many of the common pitfalls of the aesthetic industry. The programs are taught by experts and physicians who own and operate hCG Medical Weight Loss and Aesthetic Medicine practices, so attendees are learning from a faculty who have practical experience.

Attendees at the Aesthetic Practice Startup Workshop leave with a business plan for their specific aesthetic medicine practice, including:

1.Financing Options.
2.Target Demographics for your Procedures.
3.Developing a menu of Treatments and Pricing Strategy.
4.Establishing Aesthetic Practice Protocols for your staff(examples included on CD).
5.Creating an effective Marketing Plan, including incorporating low-cost internet marketing strategies (SEO web sites and press releases) and the latest social media marketing strategies (Facebook, MySpace, Twitter, LinkedIn).
6.Finding the Right Location.
7.Staffing (job descriptions included on CD).
8.Federal and State legal and regulatory issues.
9.How to Read Financials.

Another valuable training offering by the IAPAM is the Aesthetic Medicine Symposium with Botox Training. The weekend Symposium, the Friday hCG Training and the Monday Aesthetic Practice Startup Workshop offer new medspa managers, owner-physicians, and key staff involved with an aesthetic medicine practice, all the tools to ensure their business is profitable, customizable and sustainable.

For additional information and to register for the June 6th Aesthetic Practice Startup Workshop, the June 3rd hCG Training for Physicians, or the June 4-5th Aesthetic Medicine Symposium with Botox Training, please register here (https://www.logiforms.com/formdata/user_forms/16595_5537226/50552/), or contact the IAPAM at 1-800-219-5108 ext. 704 or info@theiapam.com.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine

The International Association for Physicians in Aesthetic Medicine is a voluntary association of physicians and supporters, which sets standards for the aesthetic medical profession. The goal of the association is to offer education, ethical standards, credentialing, and member benefits. IAPAM membership is open to all licensed medical doctors (MDs), dentists (DDSs/DMDs) doctors of osteopathic medicine (DOs), physicians assistants (PA’s) and nurse practitioners (NP’s). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Websites:
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McKinsey's Alumni Center Features Edgar Perez's High-Frequency Trading Book The Speed Traders


Edgar Perez's The Speed Traders: An Insider's Look at the New High-Frequency Trading Phenomenon That is Transforming the Investing World, Published by McGraw-Hill Inc.

(May 24, 2011, New York) -- McKinsey & Company’s Alumni Center featured in its Alumni News - Week of May 16, 2011, the publication by McGraw-Hill of Edgar Perez's new book, "The Speed Traders: An Insider’s Look at the New High-Frequency Trading Phenomenon That is Transforming the Investing World," referring to its garnering a positive review in SeekingAlpha, a specialized alternative investments publication.

The note highlights sections of this recent book review: "Perez explores the charges that have been brought against high-frequency trading and for the most part, with the help of his interviewees, tries to dispel them," the review reads in part. "'The Speed Traders' offers a sympathetic portrait of an industry that is often demonized. By tracing its roots . . . Perez demonstrates it to be a logical development of technological change in the financial markets. By separating out some controversial practices, such as flash orders, from high-frequency trading, Perez makes it more defensible. All in all, an enlightening book."

Edgar Perez, will present at High-Frequency Trading Leaders Forum 2011, "How Speed Traders Leverage Cutting-Edge Strategies in the Post-Flash Crash World" (http://www.HFTLeadersForum.com), May 23, 24 & 25 in New York City.

The Speed Traders, published by McGraw-Hill Inc., is the most comprehensive, revealing work available on the most important development in trading in generations. High-frequency trading will no doubt play an ever larger role as computer technology advances and the global exchanges embrace fast electronic access. The Speed Traders explains everything there is to know about how today's high-frequency traders make millions-one cent at a time.”

Mr. Perez is founder of Golden Networking and host of High-Frequency Trading Happy Hour business receptions (http://www.hfthappyhour.com) in New York City, which have drawn the world's top industry practitioners. He has organized high-frequency trading forums (http://www.hftleadersforum.com) and workshops (http://www.hftexpertsworkshop.com), as well as conferences on subjects as diverse as hedge funds, derivatives, private equity, distressed investing, and China, attracting thousands of executives and professionals in the world's major business centers. Mr. Perez has presented at Harvard Business School's 17th Annual Venture Capital & Private Equity Conference and at forums organized by Columbia Business School's Career Management Center and Alumni Club of New York.

Mr. Perez is one of the great business networkers and motivators on the lecture circuit; he is available worldwide for the following speaking engagements: Present and Future of High-Frequency Trading, The Real Story behind the "Flash Crash", Networking for Financial Executives, and Business Networking for Success.

Contact:
Natalia Nuzhnova
Media Relations Coordinator
The Speed Traders
Tel: 516-761-4712
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Botox Training Next Step for Ophthalmologists


Board-certified ophthalmologists who have completed the IAPAM's Aesthetic Medicine Symposium with Botox Training are best equipped to perform "EyeJuvenation" techniques and bring back a youthful appearance to the face.

Las Vegas, NV, May 24, 2011 -- Patients are asking their ophthalmologists for eye rejuvenation procedures, and ophthalmologists looking for the most complete, aesthetic medicine and botox training are considering the IAPAM's Aesthetic Medicine Symposium and its Advanced Botox / Dermal Filler Bootcamp. The IAPAM's Symposium with Botox Training (http://www.aestheticmedicinesymposium.com) is the most comprehensive, hands on, live demonstration and didactic instruction in botox, as well as all 5 of the top non-invasive procedures, and the IAPAM offers unparalleled business support to physicians as they build successful aesthetic medicine practices and capture the 5% growth in the minimally-invasive market in 2010.

The Eyes Have It

Building upon the popularity of minimally-invasive procedures, "EyeJuvenation" has become an increasingly profitable offering among physicians. With FDA approval of products such as Allegen's Latisse, which supports the growth of fuller, darker eyelashes, physicians, and specifically ophthalmologists, can offer a suite of services focusing specifically on the eye, including Botox Cosmetic for treatment of crows-feet and deep wrinkles between the brows, coupled with the use of dermal fillers such as Juvederm and Restylane to fill deeper hollows below and around the eyes.

Also, sagging brow is a concern, especially for people who have opted for the botox route in the forehead area. This procedure can actually accentuate the droopy eye-lid appearance. While botox can tighten up skin and reduce lines, it can have a negative impact on the lids. Therefore, through expert botox training at the IAPAM's Symposium, ophthalmologists can to learn how to properly inject botox for best "eyejuvenation" results.

The IAPAM's Aesthetic Medicine Symposium with Botox Training offers physicians:

- dedicated instruction from board-certified dermatologists, who are true experts of the skin and cosmetic injectables;
- hands-on practice in the best injection techniques;
- botox training at a multi-million dollar medical practice, not in a hotel room; and
- an environment that does not allow exhibitors, giving doctors more time for education.

After completing the IAPAM's Symposium with Botox Training, many physicians attend the IAPAM's Advanced Botox and Dermal Filler Bootcamp. This "advanced" botox and filler training includes:

- The most live patients: 10-14 live patients;
- The lowest class ratios: No more than 2-3 physicians per instructor;
- You will inject all 11 areas of the upper and lower face;
- Over 6 hours of Hands-on Botox and Filler training each day;
- Includes all cosmetic injectable product;
- Botox and Filler training materials with DVD’s;
- Certificate Awarded; and
- Botox and Filler CME’s available for IAPAM members.

For more information on the IAPAM's upcoming Aesthetic Medicine Symposium, or the IAPAM's Advanced Botox / Dermal Filler Bootcamps, please see http://www.iapam.com or contact the IAPAM at 1-800-219-5108 ext. 704.

Botox, Botox Cosmetic, Latisse and Juvederm are trademarks of Allergan, Inc. Dysport and Restylane are trademarks of Medicis, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext. 704

Websites:
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