RadiantBrands Launches MyHealthHerbals.com Brand an Ecommerce Site for Herbal Supplements

Berkeley Creative Agency Designs and Launches New Products and E-commerce Web Site Designed to Appeal to Consumers Seeking Alternative Remedies.

BERKELEY, Calif. (September 21, 2011) -- RadiantBrands (http://www.radiantbrands.com), a full-service creative branding and design agency, has just completed the launch of MyHealthHerbals (http://www.myhealthherbals.com), a new e-commerce destination offering high-quality herbal products direct to consumers. The new MyHealthHerbals brand of products features herbal remedies based on Traditional Chinese Medicine combined with Western research, specifically formulated to address conditions involving joint health, poor digestion, low energy, and women’s health.

Health Concerns, which markets herbal remedies based on Traditional Chinese Medicine and Western research to alternative health care professionals, asked RadiantBrands to help them name and brand a new line of natural health products for consumers. The RadiantBrands team researched the herbal supplements market, looking at online marketing strategies and product positioning. They learned that customers who gravitate toward alternative medicines are concerned about taking personal charge of their health. After extensive online and consumer research, RadiantBrands hit upon MyHealthHerbals, a unique brand name that includes three of the most commonly searched terms on the Web for those seeking herbal remedies.

RadiantBrands also was responsible for developing a new brand identity for the MyHealthHerbals line of products. Since the market for natural remedies is quite crowded, RadiantBrands decided to create a brand that would stand out from the crowd by communicating high quality through visual design and how MyHealthHerbals uses standard manufacturing techniques that ensure consistent quality and maximum effectiveness. They also leveraged the expertise and high profile of company founder Andrew Gaeddert, a renowned herbalist and author. The firm also developed new brand names for the line’s products, including FlexBend™ for joint pain, Spruce Balance™ for women’s hormonal health, and Engesta™ for food intolerance.

To complete the project, RadiantBrands developed a new e-commerce site that captured the new brand, and presented the line of 15 herbal products by category of condition. The site was optimized for search and made easily viewable on mobile devices and smartphones, serving as the focal point for a new web marketing campaign.

We love this kind of project because it extends beyond brand development to actually bringing the brand to market,” said Steven Donaldson, co-founder of RadiantBrands. “We not only get to create a new brand, but then deliver that brand to customers, building traffic for the new e-commerce destination, and actually gauging the impact of our work.”

About RadiantBrands
RadiantBrands is a full-service creative agency with over 25 years of experience in creating and implementing brands in a wide range of environments. Their philosophy of understanding what motivates customer loyalty drives their use of research and interviews in the creation of memorable and compelling brands. RadiantBrands combines disciplines such as strategy, design, and integrated marketing to help their clients reach customers through naming, brand identity, communications, and web and online media - anywhere the customer encounters a brand experience. RadiantBrands works with start-ups to Fortune 500 companies in healthcare, technology, retail, financial services, B2B and B2C and other segments, helping them define and communicate their unique market value.

RadiantBrands is based in Berkeley, California. For more information, visit RadiantBrands online at http://www.radiantbrands.com.

Contact:
Steven Donaldson
RadiantBrands
(510) 843-0701

Tom Woolf
Woolf Marketing & Media
(415) 259-5638

Growing Demand in Emerging Markets Driving Dental Prosthetics

A recently published report by Technavio reveals that the Dental Prosthetics market in the Asia Pacific region is expected to grow at a CAGR of 13 percent.

London, UK, September 21, 2011 -- A recently published report by Technavio, specialists in emerging technologies market research, reveals that the Dental Prosthetics market in the Asia Pacific region is expected to grow at a CAGR of 13 percent. The report, which focuses specifically on the Asia Pacific region, indicates that the market is being driven by demand coming from emerging markets such as Australia.

According to Technavio’s industry analyst, “Australia’s high standard of living, concerns with esthetics, and rapidly aging population are factors expected to drive the growth of this market over the forecast period 2010–2014. Further, premium dental prosthetics equipment manufacturers are driving the market for dental implants and bone-craft substitutes in emerging markets such as China and India.”

The report also highlights that the dynamic cost of raw materials is hindering the growth of this market. However, the growing adoption of laser dentistry is expected to boost market growth. This market is also marked by the substantial growth of regional vendors. These are just some of the important findings presented in the report that will enable companies to fully understand the potential in this market and formulate their own strategies.

Technavio’s report, Dental Prosthetics Market in the Asia Pacific Region 2010–2014, is based on extensive research conducted with industry experts, vendors, and end-users. It examines the key trends, drivers, and challenges impacting the evolution of this market. The report also contains incisive insights and SWOT analyses regarding the key vendors in this market.

Companies mentioned in this report include Dentsply International Inc., Nobel Biocare Holding AG, Sirona Dental Systems Inc., 3M ESPE AG, and Straumann Holdings AG.

For further information and to obtain your copy of this report, please visit http://www.technavio.com/content/dental-prosthetics-market-asia-pacific-region-2010-2014.

Media Contact:
Ludmila Berkesova
Program Manager
Technavio
8 Wimpole Street
W1G 9SP London UK
Tel: 0044 207 637 2456
Fax: 0044 845 280 2825

CAD Market in India Transitioning from 2D to 3D

A recently published report by Technavio reveals that the Computer Aided Design Software market in India is expected to grow at a CAGR of 26 percent over the period 2010–2014.

London, UK, September 21, 2011 -- A recently published report by Technavio, specialists in emerging technologies market research, reveals that the Computer Aided Design Software market in India is expected to grow at a CAGR of 26 percent over the period 2010–2014. The report, which focuses specifically on India, indicates that the market is being driven by the need to meet international quality standards.

According to Technavio’s industry analyst, “With increasing competition, there is an urgency to develop quality products and achieve international quality accreditations. CAD deployment becomes useful in this scenario as it enables draftsmen to effectively design objects with better efficiency and quality. Moreover, several global automotive companies are outsourcing their services and increasing investments in India because of the country's low-cost manufacturability. This, in turn, increases competition among Indian suppliers to develop high-quality products for better revenue generation.”

The report also highlights that the increasing number of counterfeit products is hindering the growth of this market. However, decreasing product design and development costs are expected to keep driving the market. This market is also marked by a transition from 2D to 3D CAD. These are just some of the important findings presented in the report that will enable companies to fully understand the potential in this market and formulate their own strategies.

Technavio’s report, Computer Aided Design Software Market in India 2010–2014, is based on extensive research conducted with industry experts, vendors, and end-users. It examines the key trends, drivers, and challenges impacting the evolution of this market. The report also contains incisive insights and SWOT analyses regarding the key vendors in this market.

Companies mentioned in this report include Autodesk Inc., Dassault Systèmes SA, Siemens PLM, and Parametric Technology Corp.

For further information and to obtain your copy of this report, please visit http://www.technavio.com/content/computer-aided-design-software-market-india-2010-2014.

Media Contact:
Ludmila Berkesova
Program Manager
Technavio
8 Wimpole Street
W1G 9SP London UK
Tel: 0044 207 637 2456
Fax: 0044 845 280 2825

Automotive Industry Driving Demand for CAE in India

A recently published report by Technavio reveals that the Computer Aided Engineering (CAE) market in India is expected to grow at a CAGR of 23 percent over the period 2010–2014.

London, UK, September 21, 2011 -- A recently published report by Technavio, specialists in emerging technologies market research, reveals that the Computer Aided Engineering (CAE) market in India is expected to grow at a CAGR of 23 percent over the period 2010–2014. The report, which focuses on India exclusively, indicates that the market is being driven by the demand coming from the Automotive, Aerospace and Manufacturing sectors.

According to Technavio’s industry analyst, “The Automotive, Aerospace, and the Manufacturing industries are the main end-users of CAE in India. There is huge competition among companies in these industries to provide low-cost, high-quality products. Also, the need for other related product development has increased the growth of several captive and engineering service providers. This, therefore, has increased the adoption of the CAE software solutions within these sectors to effectively deliver quality products in minimal time.”

The report also highlights that the increasing number of counterfeit products is hindering the growth of this market. However, a growing need for quality solutions that can enable cost savings is expected to keep driving the market. This market is also marked by increasing demand from micro, small, and medium-scale enterprises sectors. These are just some of the important findings presented in the report that will enable companies to fully understand the potential in this market and formulate their own strategies.

Technavio’s report, Computer Aided Engineering Market in India 2010–2014, is based on extensive research conducted with industry experts, vendors, and end-users. It examines the key trends, drivers, and challenges impacting the evolution of this market. The report also contains incisive insights and SWOT analyses regarding the key vendors in this market. Companies mentioned in this report include Ansys Inc., Dassault Systèmes, MSC Software Corp., and Altair Engineering Inc.

For further information and to obtain your copy of this report, please visit http://www.technavio.com/content/computer-aided-design-software-market-india-2010-2014.

Media Contact:
Ludmila Berkesova
Program Manager
Technavio
8 Wimpole Street
W1G 9SP London UK
Tel: 0044 207 637 2456
Fax: 0044 845 280 2825

4G Equipment Offers Low Cost Benefits

A recently published report by Technavio reveals that the 4G Equipment market in Europe is expected to grow at a CAGR of 57.3 percent over the period 2010–2014.

London, UK, September 21, 2011 -- A recently published report by Technavio, specialists in emerging technologies market research, reveals that the 4G Equipment market in Europe is expected to grow at a CAGR of 57.3 percent over the period 2010–2014. The report, which focuses specifically on Europe, indicates that the market is being driven by the economic total cost of 4G equipment.

According to Technavio’s industry analyst, “The total cost of operation (TCO), i.e., capital expenditure (CAPEX) and operational expenditure (OPEX), incurred in deploying 4G networks is lesser than that for 3G networks. In fact, 4G equipment cost four to seven times less than 3G equipment. In addition, LTE networks require fewer access nodes and have a flat radio access network (RAN), thus reducing the CAPEX and OPEX requirements.”

The report also highlights that data traffic management issues are hindering the growth of this market. However, the high data transfer rates supported by 4G equipment is expected to boost market growth. This market is also marked by significant growth of Chinese vendors. These are just some of the important findings presented in the report that will enable companies to fully understand the potential in this market and formulate their own strategies.

Technavio’s report, 4G Equipment Market in Europe 2010–2014, is based on extensive research conducted with industry experts, vendors, and end-users. It examines the key trends, drivers, and challenges impacting the evolution of this market. The report also contains incisive insights and SWOT analyses regarding the key vendors in this market.

Companies mentioned in this report include Alvarion, Huawei, Ericsson, Alcatel-Lucent, Nokia Siemens Networks, and ZTE Corp.

For further information and to obtain your copy of this report, please visit http://www.technavio.com/content/4g-equipment-market-europe-2010-2014.

Media Contact:
Ludmila Berkesova
Program Manager
Technavio
8 Wimpole Street
W1G 9SP London UK
Tel: 0044 207 637 2456
Fax: 0044 845 280 2825