Social Media Expert Glenn Raines Shows Executives How to Use their Web Presence to Promote Searchability and Demonstrate Value.
NOVATO, Calif. (July 11, 2012) -- What's your Google quotient? When looking to get ahead, the first thing a recruiter or hiring manager will do when they meet you is check your online presence using Google. You can control what they find, and that’s the subject of “Executives: You Will Be Googled,” the next session of Experts Connection (http://www.experts-connection.com), Glenn Raines, Founder of Social Media Moves and an expert in building a positive social media presence, will offer proven strategies to improve your profile searchability and prove your value online. The executive instruction session is scheduled for Wednesday, July 25, from 4:00 - 5:30 p.m. ET, (1:00 - 2:30 p.m. PT), and is sponsored by NETSHARE® (http://www.netshare.com).
In today’s highly competitive market, the candidates that rank highest in online search results are the ones who are contacted and hired. Executives have to have an online presence, and that presence has to present their value. LinkedIn is the place most executives start, but a Google+ profile can boost findability and online presence. In this information-packed webinar, Glenn will review how to use Google+ as a tool to create the right content so you can be found for your expertise and value. He will offer a hands-on approach to using the tools to manage your content, to add weblinks, and to show you how to stand out online so decision-makers can find you.
Glenn’s Experts Connection webinar will offer a step-by-step explanation of how to create a Google Profile account with searchable content and crosslinks. During this webinar, attendees will learn:
- How to set up a new Google Profile or improve an existing one.
- How to optimize your Profile for searchability with the right keywords and links.
- How to build a link list to other places on the web that gives recruiters a complete view of your skills.
- How to use the image gallery to demonstrate your expertise.
- How to add LinkedIn recommendations to your Google Profile as testimonials.
- Search tricks that recruiters and hiring managers use to find candidates.
- How to expand your network of contacts, and create more opportunities.
- How to create “circles” on Google+ to segment your contacts by companies, recruiters, etc.
- How to add links to key touch points such as your resume or email signature.
“There is more competition today for the best positions, so executive job seekers need to use every tool available to make sure they project a positive presence and are being found by the right hiring decision-makers,” said Katherine Simmons, CEO of NETSHARE and host of the Experts Connection webinars. “Glenn is an expert at online discovery and has made a detailed study of Google, personal branding, and searchability. This webinar offers a rare opportunity to learn more about building your online brand from an expert who advises some of the world’s leading executives.”
The Experts Connection teleseminar series gives executives access to leading career experts. The cost of the seminar is $60, $50 for NETSHARE members, and access is provided via web and telephone. For more information, visit the Experts Connection online at http://www.experts-connection.com.
About Glenn Raines
Glenn Raines is the “Revealer of Value” at Social Media Moves (http://www.socialmediamoves.com) where he helps companies align their business objectives and brand strategies with social media channels for customer engagement. Glenn also is the author of Google Profile: Elevate Your Brand and Findability on the Web. He has unparalleled experience in building LinkedIn and Google+ profiles and developing content for social networking. Glenn is a former agency brand copywriter and creative director, and former Vice President, Internet Business Strategy, at Citigroup. His current clients include Leo Burnett, Bank of New York Mellon, The Royal Bank of Scotland, where he has helped the bank position its 23 global thought leaders in social media as part of a new client acquisition.
NETSHARE (http://www.netshare.com) is a confidential, membership based organization dedicated to providing executives across all disciplines and industries with quality $100K plus job lists. NETSHARE also offers networking opportunities and a community of peers for the exchange of strategic information related to job search, professional development and best practices. NETSHARE has been recognized by Fortune and Forbes magazines as the best online destination for executive positions.
Woolf Media & Marketing