Need to Reduce IT Services Cost Driving Cloud Automation in Europe


London, UK - May 10, 2011 -- Research conducted by TechNavio reveals that the European Cloud Automation market is expected to grow at a CAGR of 18 percent. The report, which focuses exclusively on Europe, indicates that the market is currently driven by the need to reduce the overall organizational IT service cost.

With increasing technological advancements and the increased adoption of technologies in business, there is an increase in the annual IT operational costs of many organizations. Among the various elements of the IT operational cost, labour cost is one of the main contributors. As a result, many end users are turning to cloud automation services to take advantage of the virtualization and consolidation features to reduce IT costs,” report TechNavio analysts.

In spite of the demand for cloud automation services, the lack of universally recognized standards for these services hinders the growth of this market. However, the need to lower regulatory and compliance risks is expected to drive the market.

The European Cloud Automation Market is marked by increasing cross-cloud automation activity. This makes the study an important one for companies to fully understand the potential in the market and formulate their own strategy.

The report, European Cloud Automation Services Market 2010-2014, is based on extensive research and inputs from industry experts, vendors, and end users. It examines the factors impacting the evolution of this market, including the key trends, drivers, and challenges. Further, it contains an in-depth understanding of the key vendors including a SWOT analysis for each vendor.

Companies mentioned in this report include: Microsoft, IBM, Amazon, HP, and SalesForce.

For further information, please visit http://www.technavio.com/content/european-cloud-automation-services-market-2010-2014 or call +44 207 031 0969

Contact:
Ludmila Berkesova
Program Manager
Infiniti Research Limited
Third Floor
33 Cavendish Square
London W1G 0PW
United Kingdom
Tel: 0044 (0)207 031 0969

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