Vietnam
fast-growing high-end holiday destination for Aussies.
Hanoi,
Vietnam, September 24, 2012 -- Vietnam
now has world class hotels and resorts, beaches and cuisine, in
addition to its natural beauty, rich history and traditional culture.
The country receives 300,000 Australian tourists yearly, and the
number of tourists increases an average of 10% annually.
Australia
is a very multicultural society and many Australians are familiar
with Vietnamese food and culture. Australians travelling to Vietnam
are looking for a more authentic experience and seek to have a deeper
understanding of the country's culture, food, history and everyday
life.
While
Thailand is geared more toward mass market tourism, Vietnam is a
destination that is attractive to a more selective class of
travelers. Vietnam is becoming more and more recognized as a safe and
favored destination for high end Australian tourists, thanks to
direct and convenient flights and improvements in the tourism
infrastructure.
The
new slogan of Vietnam tourism, "Timeless charm", was
created with an aim to attract travelers from Australia and
elsewhere, who wish to experience the country's defining
characteristics: Thrills, nature, heritage, festival, pristine,
enjoyment, scenery and essence.
Australia
is in a strong financial position, with unemployment easing and low
interest rates, plus a strong dollar. As long as the dollar remains
near its current relative value, all overseas destinations remain
attractive to Australian travelers.
Australian
market is among the top ten markets of Luxury Travel Ltd. The company
serves 2% of total Australian tourist arrivals in Vietnam in 2011 and
enjoys an increase of 20% in visitors annually. Luxury Travel Ltd's
booking record indicates that Australian travelers prefer Ho Chi Minh
City, Hanoi and Hoi An Ancient Town. They also want to visit Halong
Bay, Cat Ba Island, the Mekong Delta and Sapa, while many also
combine Vietnam and Cambodia in one trip.
"Except
for AIME in Melbourne, there are no major travel trade shows in
Australia, so we have joined VNAT and Vietnam Airlines in their road
shows to promote our upscale products. Our representatives work hard
to promote destinations, educate local travel agents, and generate
public interest in Vietnam as a holiday destination. To help our
travel agents and tour operators to sell our Vietnam luxury tours, I
invite travel professionals to do a 10 day familiarization trip to
Vietnam. Participants receive a certificate confirming their status
as a 'Luxury Travel Specialist' after the trip," said Pham Ha.
"This is the perfect way to learn more about Vietnam and some of
the most dynamic new products available for 2012 - 2013. This tour
blends innovative touring with hotel inspections to give agents
insight into the destinations and become true luxury travel
advisors."
Hanoi-based
Luxury Travel Ltd. (http://www.luxurytravelvietnam.com)
has announced joint efforts with the Vietnam National Administration
of Tourism (VNAT) in order to promote luxury travel products in
Sydney and Melbourne, Australia from 8 to 13 October, 2012. Luxury
Travel Ltd. is a long established Asian specialist in luxury
privately guided and fully bespoke holidays in Vietnam and the
Indochinese Peninsula.
Media
Contact:
Doan
Hong Linh (Ms.)
Marketing
Executive
Luxury
Travel Ltd
05
Nguyen Truong To Str.,
Ba
Dinh Dist, Hanoi 84444
Vietnam
+
84.4.39274120 Ext 122
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