San
Francisco, CA, USA -- At TechCrunch Disrupt being held here this
week, You Are a CEO, Inc., will be introducing the MintShow app and
online community in Startup Alley. MintShow offers a new approach to
social networking by using gamification to encourage MintShow
community members to share personal achievements. MintShow also
promises to provide a unique opportunity for brands to reach target
consumers by areas of interest and accomplishment.
Unlike
other social media networks that use comments, shares, and likes,
MintShow celebrates Moments IN Time (MINTs), using High Fives,
CompliMints, and ReMints that allow members to share their everyday
accomplishments and encourage other members. MintShow posts are
organized to motivate, inspire, or educate, and use specific
Showrooms to target posts by area of interest and achievement.
Showrooms cover a wide range of topics such as health and fitness,
nutrition, parenting, travel, inspiration, nature, and
entrepreneurship. The beta version of the MintShow mobile app is now
available for iOS and Android.
"The
social networking market is worth $11 billion dollars and the
self-improvement market is worth almost $10 billion and until now, no
one has found a way to bring the two together," said Michael E.
Parker, founder of You Are a CEO. "With MintShow we have created
an environment where members share positive moments in time to help
them focus on personal achievement, without the negatives such as
offensive posts or cyberbullying. This is a unique blend of social
networking, self-improvement, and gamification, and beta users have
already shown us that they love the concept. We are delighted to be
able to debut MintShow at TechCrunch."
Parker
sees a number of commercial possibilities for MintShow. Custom
advertising can be offered in the context of improved health, wealth,
career, and relationship. Advertisers also can create their own
showrooms to highlight products and services. Eventually, MintShow
also will have a shopping option where users can click to purchase.
The
concept behind MintShow is based on behavioral science. Research
shows that to achieve personal goals requires motivation which is
driven by small wins and positive reinforcement. For ongoing success,
achievement has to become a habit triggered by brain's subconscious.
By sharing moments of inspiration and positive reinforcement,
MintShow promotes the release dopamine to the brain, creating a
positive experience that helps develop a habit for success.
Beta
users can sign up by downloading the MintShow app from the iTunes
store or Google Play. MintShow is also available on the web at
http://mintshowapp.com.
About
You Are A CEO
You
Are A CEO is a product development company that provides tools to
help individuals take charge of their lives and live a
self-achievement lifestyle. You Are A CEO offers books, seminars, and
other tools to motivate people to become the CEO of their lives,
empowering them to achieve their dreams by changing their mindset.
Beyond knowing where to find the right information, success requires
you to apply that information and feel empowered to overcome
obstacles along the way.
For
more information, visit http://www.youareaceo.com.
Contact:
Tom
Woolf, Director of PR
Gumas
Advertising
(415)
621-7575
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