High-Tech
Exec Shares His Expertise on Getting Venture Funding, Creating a
Strategic Growth Plan, and Positioning for Acquisition at Marin
Business Networking Meeting.
LARKSPUR,
Calif. (June 6, 2012) -- Every company should have a growth
strategy, whether it needs external funding to taker the business to
the next level, or it wants to align internal resources to position
the company for a merger or acquisition. To help companies struggling
with positioning themselves for growth, the Marin
Business Forum will asked Pete Daffern, CEO of
Clairmail, to speak on “Strategizing for Growth” at its next
meeting on Thursday, June 21. The networking event will take place at
the Wood Island Office Complex, 80 East Sir Francis Drake Blvd. in
Larkspur at 5:00 p.m., and will give business owners and
professionals an opportunity to hear Pete’s presentation and
network with other local business professionals. The event is open to
all Bay Area residents.
During
his presentation, Daffern will discuss various growth strategies that
he has used during his years as a chief executive with technology
companies such as Purisma and AIM Technology. During his career,
Daffern has been responsible for finding venture capital and funding
for start-up companies, as well as positioning companies for mergers
and acquisitions. He also has been responsible for managing companies
through strategic growth events, and hiring the experts needed to
guide these companies along the way. Earlier this year, for example,
Daffern negotiated the acquisition of Clairmail by Monitize plc for
$173 million.
“Every
company leader needs to have a strategic growth plan, including
specific goals and milestones,” said TJ Van Voorhees, co-founder
and general partner for Pacific Crest Group, host and co-founder of
the Marin Business Forum. “Whether your plan includes an influx of
capital, strategic hires, or an acquisition, you have to lay the
foundation to achieve those goals. Pete clearly has ‘been there,
done that,’ having successfully guided a number of technology firms
successfully through watershed growth events, such as IPOs and
acquisitions. We are delighted that he is willing to share his
experience and knowledge with the Marin Business Forum.”
Pete
Daffern has more than 20 years of experience helping technology
companies grow. Before his tenure as CEO of Clairmail, Daffern was
CEO of Purisma, where he directed operations with a focus on
strategic growth with the help of customer service and business
development initiatives. For example, Purisma was successfully
acquired by Dun & Bradstreet in 2007. Daffern also has served as
president of AIM Technology, Vice President of Worldwide Business
Development, Alliances, and Corporate Development for Vitria
Technology, and was a member of the management team at Seagate
Software for 10 years. He holds a Bachelor of Science degree in
Mathematics from Sheffield University in England.
In
addition to the information presentation, the Marin Business Forum
meeting will include wine and appetizers, as well as time to mingle
with other local Marin professionals and entrepreneurs to exchange
ideas and information.
Space
is limited and an RSVP is required to attend. Interested parties can
register at http://marinbusinessforum.com/event-registration
or contact Franka Winchester at 415.461.2586,
fwinchester@pcg-services.com.
About
the Marin Business Forum
The
Marin Business Forum was the brain child of Pacific Crest Group
(http://www.pcg-services.com),
Filice (http://www.filice.com),
and Cypress Partners (http://www.cypresspart.com),
who pooled their expertise to create a networking group to give local
entrepreneurs and professionals a chance to meet one another and make
new business connections. This event is to provide expert guidance,
education and inspiration to take back to the office and concentrate
on core business strategies for growth and expansion. For more
information on the speaker and to keep abreast of future events,
visit http://www.marinbusinessforum.com.
Contact:
Franka
Winchester
Pacific
Crest Group
(415)
461-2586
Tom
Woolf
Woolf
Media & Marketing
(415)
259-5638
No comments:
Post a Comment