IAPAM's Botox ®Training for Nurse Practitioners (NPs)

The International Association for Physicians in Aesthetic Medicine (IAPAM) is offering industry-leading Botox ® training for Nurse Practitioners (NPs) new to the Botox/dermal filler field, or for NPs looking to hone their cosmetic injectable skills.

Las Vegas, NV, October 11, 2011 -- NPs New to Botox ® Learn Everything they Need to Know at the IAPAM's Aesthetic Medicine Symposium with Botox ® Training.

Nurse Practitioners wanting to add Botox ® as a treatment for their patients, now have a program that is tailored to their specific needs. NPs can now learn Botox ® best practices by attending the industry's leading dermatologist-lead botox ® training program (http://www.aestheticmedicinesymposium.com/botoxtraining). Botox ® training is a critical component of the IAPAM's Aesthetic Medicine Symposium (http://www.aestheticmedicinesymposium.com), which offers instruction on the top 5 minimally invasive procedures: Botox ®, Dermal Fillers, Microdermbarsion, Chemical Peels, and Laser Hair Removal and Skin Rejuvenation. Leading the faculty is a team of renowned cosmetic dermatologists who will cover aesthetic patient consultations, facial anatomy & musculature, Botox ® and Dysport ® product preparation, pain management, procedural protocols, post treatment issues, continuing practice support and quarterback the IAPAM's significant hands-on portion of the training.

Board certified dermatologist, Dr. Jennifer Linder, who instructs at the IAPAM's Symposium, emphasizes that "any effective training program should provide tips on how to give an effective consultation with each patient. This should include a thorough evaluation of the individual characteristics of the face, a comprehensive discussion with the patient regarding risks and benefits, and most importantly, how to appropriately set and manage realistic patient expectations." Fellow IAPAM faculty member, dermatologist Dr. Toni C. Stockton, instructs registrants on the latest technologies and products, from Botox ® to Dysport ®. She also educates attendees on dealing with possible adverse events due to the procedure.

Advanced Botox ® Training

Also presented by the IAPAM (http://www.iapam.com), the Botox ®/Dermal Filler Training Bootcamp offers Nurse practitioners (NPs) who have completed the IAPAM's Aesthetic Medicine Symposium, two days of the most intensive hands-on cosmetic injectable training available in North America. The IAPAM's Advanced Training programs have the lowest class ratios, and the training also includes:

- Injecting all 11 areas of the upper and lower face;
- Over 6 hours of Hands-on Botox ® and Filler training each day;
- All cosmetic injectable product;
- Botox ® and Filler training materials with DVDs;
- Certificate Awarded; and
- Botox ® and Filler CMEs available for IAPAM members.

The medical faculty instructing at the IAPAM's Aesthetic Medicine Symposiums, as well as those teaching at the IAPAM's Botox ®/Filler Bootcamp are experienced in the "industry's best practices," particularly regarding the teaching of Botox ® and other cosmetic injectables.

Coupled with the hands-on clinical training, nurse practitioners who attend the IAPAM's Aesthetic Medicine Symposium are given one year of product and treatment support through membership with the IAPAM.

For additional information or to register for an upcoming Aesthetic Medicine Symposium with Botox ® training session, please contact the IAPAM, at 1-800-219-5108 ext. 704, or visit http://www.aestheticmedicinesymposium.com/registration.

Botox, Botox Cosmetic and Juvederm are trademarks of Allergan, Inc. Dysport, Restylane, Perlane are trademarks of Medicis, Inc.

About the IAPAM: The International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 ext.704

Market Rates Insight and myCUsurvey Partner to Deliver Better Market Intelligence to Credit Unions and Community Banks

Leading Rate Research and Customer Research Firms Join Forces to Uncover Actionable Market Intelligence for the Financial Community.

SAN ANSELMO and EMERYVILLE, Calif. (October 11, 2011) -- Market Rates Insight, Inc. (http://www.marketratesinsight.com), a leading pricing intelligence research firm that tracks rate and banking products for financial institutions, and myCUsurvey (http://www.mycusurvey.com), the latest online, low-cost, web-based research tool designed specifically for credit unions and community banks, today announced a strategic alliance that will bring together MRI’s market rate intelligence with myCUsurvey’s member and employee satisfaction surveys to provide more comprehensive market intelligence to help the banking community increase customer satisfaction and build deposits.

Through this partnership, Market Rates Insight and myCUsurvey will be able to combine their research services to promote a deeper understanding of market drivers affecting credit unions and community banks. Market Rates Insight provides competitive market rate data for deposits, loans and fees, allowing credit unions and banks to understand the competitive landscape for financial products. myCUsurvey offers credit unions and community banks research surveys to better understand what promotes customer satisfaction and keeps consumers engaged with their bank or credit union. Working together, the two companies will be able to pool their expertise to help banks and credit unions better understand what motivates customers and members and how to build balances.

In the current economic climate, deposit rates are no longer a driving factor for depositors, so the question facing the financial community is what promotes customer loyalty?,” said Rick Barham, founder and CEO of Market Rates Insight. “By working with myCUsurvey, we will be able to take what we know about market trends for deposits, loans, and fees, and expand our understanding of what forces are really driving consumer behavior for banks and credit unions.”

The two companies are currently developing a market survey to assess the impact of rates and other factors on consumers’ behavior. The forthcoming consumer survey is expected to assess issues such as savings trends, the impact of mobile banking and access to mobile money on customer satisfaction and member loyalty, the impact of specialty bank and credit union product promotions through services such as Groupon, and related issues. The results of the joint survey are expected to become available later in the fourth quarter of this year.

In conducting our initial research for credit unions, we have determined that member satisfaction and their willingness to recommend is driven by a diverse set of factors, including rates,” said Dr. Jack Bieda, founder and CEO of myCUsurvey. “By working together, we will be able to uncover what motivates consumers and provide our clients with better market intelligence to help them develop strategies to increase customer satisfaction and build deposits.”

Interested parties can request copies of the latest market study in advance by sending email to info@mycusurvey.com.

About Market Rates Insight

For more than two decades, Market Rates Insight (MRI) has been helping subscribers price with precision by providing banks, thrifts, credit unions, and other financial institutions with accurate market intelligence on deposits, loans, and fees. MRI uses deposit surveys, mortgage and consumer loan surveys, fee and feature studies, scanned ads, new product alerts, and market share and money fund reports to give subscribers the intelligence they need to profitably react to emerging trends. MRI’s products include customized, web-enabled market research tools that report on rates, as well as online searchable databases, gauges, alerts, and dashboards that aggregate key client data to provide real-time views on how they stack up against market competitors.

Market Rates Insight is located in San Anselmo, California. For more information, see http://www.marketratesinsight.com.

About myCUsurvey

Developed specifically for use by credit unions, myCUsurvey provides an affordable approach to conducting meaningful research about member satisfaction. myCUsurvey offers surveys designed by credit union professionals to provide insight that is relevant, timely, and actionable, and that is benchmarked against national, regional, and like-sized competitors.

myCUsurvey is a division of PinPoint Research Corporation, a market research firm that has been using computer and IVR (interactive voice recording) technology to power research studies since 1986. Today, PinPoint Research manages more than 20 million surveys per year, including research for the top 35 research companies in the country.

For more information, visit http://www.mycusurvey.com.

Lisa Biasotti

For additional information contact:
Tom Woolf
Market Rates Insight
(415) 259-5638

BusinessVibes showcases the Combat Equipment Industry

BusinessVibes, the international business directory and networking platform, announces this week the launch of the Combat Equipment industry portal.

London, UK, October 11, 2011 -- BusinessVibes, the international business directory and networking platform, announces this week the launch of the Combat Equipment industry portal. Covering the main players and regions in the industry, the portal serves as a starting point for companies wishing to expand their international business. BusinessVibes is a perfect fit for those willing to search for new business partners and opportunities to make new deals.

Combat Equipment - the new industry introduced to the website includes international companies considered to be leaders in its industries. Members of this group on BusinessVibes can benefit also from database of many transnational events gathering experts and leading exhibitors in this field. All the companies and events listed on the website were hand-selected and verified by the BusinessVibes research team.

Combat equipment industry gathers manufacturers and sellers of weapons and other military equipment and technology. It includes all commercial and government entities responsible for production, development, research and service of military material, facilities and equipment. Companies in charge of producing arms, so called defence companies, produce weapons mainly for the armed forced for particular states. Departments of government also operate in the arms industry, buying and selling weapons, ammunitions and other military items. Products of combat equipment industry include: guns, military aircraft, ammunition, electronic systems, military vehicles, missiles and ships.

BusinessVibes provides a platform for international buyers and sellers helping them to make connections and form partnerships. New companies wishing to join the directory are verified and categorized by the BusinessVibes team to ensure that listings are trustworthy and useful to our members.

Visit http://www.businessvibes.com add your company to the global directory for this industry by clicking Combat Equipment.

Industries already covered on BusinessVibes include Textiles, Food Processing, Plastic Products, Farm Supplies, Industrial Equipment, Industrial Chemicals, Electronics and Electricals, Renewable Energy, Hotel Supplies, Metal Mining, and more.

Marta Munia
Marketing Executive - Europe
Infiniti Research Limited
8 Wimpole Street
London W1G 9SP
Tel: +44 20 7291 0883
Follow us on Twitter: @businessvibes

RadiantBrands Co-Founder to Address Bay Area Consultants Network on “Who Loves Your Brand?”

Brand Expert Steven Donaldson to Explain “What Makes You Cool?” and How to Apply it To Your Consulting Business.

BERKELEY, Calif. (October 11, 2011) -- Steven Donaldson, cofounder of RadiantBrands (http://www.radiantbrands.com), a full-service creative branding and design agency, will address the Bay Area Consultants Network (BACN, http://www.bacnetwork.com) on “Who Loves Your Brand?” Donaldson will explain what makes a product of company cool, and how to develop brand loyalty. The event will be held at The Club at McInnis Park Golf Center in San Rafael, California, on October 28th from 7:30 to 10:00.

For more than a decade, Donaldson has been working with marquis brands such as Hewlett Packard, Wells Fargo, John Muir Health, Smithsonian, Cost Plus World Market, Pet Food Express, and Ask Jeeves, helping them differentiate their goods and services. In this presentation, Donaldson will talk about what he has learned about what makes a company or label cool, and how to connect with brand evangelists who are most relevant to your target market.

Donaldson has defined a methodology for identifying brand loyalists by defining their key personality characteristics and behaviors. By creating persona profiles, you can identify your most valued customers, including what they are looking for and what you have to offer. For consultants, this means:

- Defining the attributes specific to your practice and that are most valued by your best clients; identifying those factors that add value to what you do.

- Understanding how to develop profiles of your target market, including age, demographics, lifestyle, and more, and how to communicate with each persona

- Determining the best way to reach out to these different target groups, such as by phone, social media, email, word of mouth, or other means.

Building cool brands such as Apple or Trader Joe’s doesn't happen by accident,” sale Donaldson. “These household names are able to create rabid fans because they understand how to describe their unique value and express that value proposition to a targeted group in a manner that turns customers into rabid fans. From there, the rabid fans carry the message to others with the same demographic profile, and the process continues to build until your ‘cool factor’ crystallizes.”

For more information Steven Donaldson’s BACN presentation on October 28th visit http://www.bacnetwork.com.

About RadiantBrands

RadiantBrands is a full-service creative agency with over 25 years of experience in creating and implementing brands in a wide range of environments. Their philosophy of understanding what motivates customer loyalty drives their use of research and interviews in the creation of memorable and compelling brands. RadiantBrands combines disciplines such as strategy, design, and integrated marketing to help their clients reach customers through naming, brand identity, communications, and web and online media - anywhere the customer encounters a brand experience. RadiantBrands works with start-ups to Fortune 500 companies in healthcare, technology, retail, financial services, B2B and B2C and other segments, helping them define and communicate their unique market value.

RadiantBrands is based in Berkeley, California. For more information, visit RadiantBrands online at http://www.radiantbrands.com.

Steven Donaldson
(510) 843-0701

Tom Woolf
Woolf Marketing & Media
(415) 259-5638