TrendSpotter
Reports on National Trends for Checking, Savings, Money Market
Accounts, and CDs on ATM, OD, NSF, Wire Transfer, and Monthly Service
Charge.
San
Anselmo, CA, USA (January 17, 2016) -- Market Rates Insight, Inc.
(http://www.marketratesinsight.com),
the leader in financial services pricing intelligence for deposits,
personal loans, mortgages, and fees, today announced the release of
TrendSpotter, a new research tool that captures quarterly retail fee
trends for banks and credit unions nationwide.
TrendSpotter
provides financial institutions with key intelligence by monitoring
trends for retail deposit fees, features, and requirements in the
marketplace. When combined with internal key performance indicators,
this historical fee data enables banks and credit unions to monitor
fee trends and their impact on sales volume and revenue.
TrendSpotter
can provide valuable insight, and information to better predict the
impact of fee changes. By using TrendSpotter for competitive
benchmarking, financial institutions can overlay their own fee
pricing to create a trend line that shows how the competition affects
revenue, attrition, and volume for their own fee-based products. The
tool provides an ability to configure a fee, feature, or requirement
trend based on filters that allow the user to identify a specific
institution by type or asset size. The tool's flexibility provides
the end user the ability to effectively track the competitive
environment and impact of fee changes.
Samples
of TrendSpotter data output include:
• ATM
fees charged on foreign transactions (also includes waived and
rebated fees)
• NSF/OD
fees that can be filtered by market or size
• Minimum
balance or combined balance requirements to waive monthly service
charges
• Overdraft
protection transfer fees
TrendSpotter
is a unique tool that gives bank and credit union executives an
understanding of retail deposit fee trends in the US marketplace.
Data is extracted from Market Rates Insight's FeeBuilder, the first
database of live retail deposit fees on over 2,200 FIs that tracks
live data on overdraft, non-sufficient funds, monthly service
charges, ATM fees, wire transfer, on checking, money market, savings,
and certificate of deposit.
"Fees
continue to be an essential source of banking revenue, and
TrendSpotter now gives bank executives the data they need to gain a
true portrait of the competitive landscape for deposit fees,"
said Rick Barham, founder and CEO of Market Rates Insight.
"TrendSpotter not only tells you about specific competitors but
gives you the bigger picture of market trends over time. Using
TrendSpotter data, bankers can identify weaknesses in their pricing
strategy and areas where they are overlooking potential fee revenues.
There's no other research tool like it on the market."
TrendSpotter
makes its observations at the national level, and is issued quarterly
on an annual subscription basis. For more information, visit
http://www.marketratesinsight.com.
About
Market Rates Insight
For
over 30 years, Market Rates Insight has helped banking executives
make better informed pricing decisions. The company serves banks and
credit unions nationally with competitive information on deposits,
consumer loans, mortgages, and fees. Market Rates Insight provides
the most granular historical and refresh pricing data in the
industry, helping financial decision makers plan and prepare for
likely changes in rates and products. The company's cloud-based
system provides timely and precise competitive data supported by
usable graphs and charts.
Market
Rates Insight is located in San Anselmo, California. For more
information, see http://www.marketratesinsight.com.
Photos
available upon request
Contact:
Tom
Woolf
Market
Rates Insight
(415)
259-5638
