Convenient
short cuts minimize effort and maximize the culinary experience.
Parsippany,
NJ, USA (September 7, 2013) -- Aspiring food enthusiasts would
love nothing more than to spend hours searching for the perfect
ingredients to whip up masterpieces in their own kitchens. But the
truth of it is that you don't have to commit much of your time to
embrace the foodie lifestyle. From using handy apps, to selecting
ready-made home-style
ingredients, here are some convenient short cuts to
minimize effort and maximize the culinary experience.
GO
PREMIUM
The
essence of being a foodie is seizing those chances to make the
ordinary, extraordinary. Higher quality foods tend to be more
flavorful and rich, and can easily add a wow factor to everyday
meals. Go easy. Start by substituting a couple of premium-grade
ingredients per recipe. Opt for heirloom tomatoes instead of standard
red varieties; sea salt over your regular table salt; or preserves
when the call is for jelly. According to Ronna Welsh, chef and founder of Brooklyn's Purple
Kale Kitchenworks, starting with high-quality ingredients will make
you a better cook and you'll be more satisfied with the results.
THE
SUPERMARKET IS YOUR FRIEND
A
farmer's market is a great source of fresh foods - and believe it or
not, so is your local supermarket. More of your favorite mainstream
brands are listening to shoppers' desire for products that use
natural and choice ingredients. How do you find these products as you
stroll the store aisles? Look for shorter ingredient labels. Take for
example Farmer's
Garden by Vlasic line of premium pickles. The
classic American brand has gone back to basics with a selection of
artisanal pickles. The label on the back of the mason jar reveals a
simple yet powerful recipe that includes fresh cucumbers, garlic,
carrot and pepper slices, and natural herbs and spices to deliver a
top-quality pickle.
MAKE
YOUR FARMER'S MARKET WORK FOR YOU
When
you find yourself with a little more time available, such as on
weekends, go local and explore the closest farmer's market. Your
vendors are a great source of knowledge, so get to know them. They
will gladly tell you what's in season, help guide your purchase
selection, and give you some insider's cooking and paring ideas. In
fact, show up with a menu for a dish you have planned and they'll
point you in all the right directions so that you can fill your
shopping basket in mere minutes.
AT
YOUR FINGERTIPS
Food
bloggers, brands,
columnists, you name it! These serious foodies have already done the
homework for you and are willing to share their insight - for free!
Just by typing in a few key words in a search engine bar, the
limitless library of recipes and foodie guidance is literally at your
fingertips. Scour the internet for recipes, seasonal dishes, pairing
advice, cooking tips, entertaining ideas, and more. Technorati.com
lists more than 17,000 food blogs, so be strategic. Start by visiting
the top 10 on the list. When you find bloggers you can relate to,
keep going back to their sites for more and feel free to ask them for
help. Most of them came from other professions and found their
passion along the way, like SassyRadish.com or WhiteOnRiceCouple.com,
so they know what it's like to start out fresh. And since the smart
phone and tablet are the latest "must-have" tools in the
kitchens, don't forget to visit food sites such as Bon Appétit and
Serious Eats to find top food apps worth downloading.
Media
Contact:
Mary
Sudasassi
Pinnacle
Foods Group, LLC
399
Jefferson Road
Parsippany,
NJ 07054
305-448-6163