Cambodia's
First Premium Travel and Tour Operator Launches.
Hanoi,
Vietnam, October 3, 2013 -- A new joint venture between a
Vietnamese and Cambodian partner has taken place to promote quality
tourism in the Kingdom of Cambodia as Luxury Travel Ltd.
(http://www.luxurytravels.asia)
is set to launch "Asia Premium Travel" to promote luxury
travel in the kingdom of Cambodia as part of its expansion strategy.
Consolidating
the talent of other travel experts in Cambodia, Luxury Travel Ltd.
has set up a joint venture, "Asia
Premium Travel", which will launch this
October, with its head office in Siem Reap and a branch office in
Phnom Penh.
Explaining
the rationale behind a Cambodian joint venture operation, Pham Ha,
CEO of Luxury Travel and the main shareholder of the joint-venture,
said: "Luxury tourism is booming in Cambodia, and our luxury
bookings to Cambodia increased remarkably last year and continued to
rise in 2013. We have series bookings for 2014."
"We
have two friends who are passionate about developing quality tourism
in Cambodia and are tourism experts with vast local knowledge,
(while) I have the market (reach) and know-how in luxury travel."
Teeming
with history, marvelous architecture and awash in natural beauty,
Cambodia is fast becoming a must see destination in Southeast Asia.
And, although a lengthy period of internal strife and civil war
curtailed travel to Cambodia for the better part of three decades,
the establishment of peace has spurred a rise in tourism, which
(accompanied by a hotel construction boom in Siem Reap, Phnom Penh
and Sihanouk Ville) has made the area an exotic, high-end destination
in the Mekong region.
"Luxury
accommodation options in Cambodia are increasing in number, citing
Song Saa Private Island in Sihanoukville and Sofitel Phnom Penh
Phokeethra in Phnom Penh, Park Hyatt in Siem Reap as examples."
Chea Win, co-founder and CEO of Asia Premium Travel Ltd.
"Our
purpose is to build the first Cambodia-based premium luxury travel
company which provides full travel service and develops luxury hotel
stays, cruises and restaurant visits in the Kingdom of Cambodia and
the Mekong sub region. Our team will be our clients' personal
experience guides and our mission will be to provide the world's most
authentic luxury travel experiences in Cambodia and the region."
Asia
Premium Travel's (http://www.asiapremiumtravel.com)
main business activities will focus on chic inbound/outbound
operations, luxury adventures, custom tours, romance, wellness and
spa destinations, MICE, family travel and private travel arrangements
for stars, celebrities, royal and government clientele. All of this
will include arranging private jet and yacht cruises and anything
else required, as nothing is impossible our estimation.
"We
define premium travel as experiential. The beauty of our Cambodian
high-end travel experience tours is the flavors of first-hand
knowledge plus unique, sophisticated and excellent service handled by
local travel experts. We focus on FIT, MICE and tailor made
experiences for special interests" says Phan An, co-founder and
DOSM of Asia Premium Travel.
"Each
experience has been carefully designed to capture the crème de la
crème, essence, culture or food of each region, allowing clients to
really absorb the experience and engage in a cultural exchange, while
flowing smoothly from place to place, and allowing time for
relaxation and exploration at their own pace. Of course, any travel
experience can be modified to suit their tastes, timeframe, budget,
and special interests."
Asia
Pacific is the main force for Cambodian tourism, and Vietnam is a big
market in particular, but the company will also aim to attract long
haul travelers from Europe, America and Australia, who are seeking to
explore Cambodia.
Luxury
Travel Ltd. (http://www.luxurytravels.asia)
has a very good reputation, as well as offices throughout Vietnam,
which makes this a good partnership due to more airline and road
connections between the two countries. Also, international travelers
also prefer combining Vietnam and Cambodia into one single
destination.
Cambodia
received some 3.5 million foreign arrivals last year, a 24 per cent
year-on-year rise. About 75 per cent of tourists were from the
Asia-Pacific region, 16 per cent from Europe and the rest from other
parts of the world.
About
Asia Premium Travel Ltd.
The
first Cambodia-based premium travel and tour operator for the Mekong
region, Asia Premium Travel will be known for their custom high-end
journeys, first-hand destination knowledge, dedication to highly
personalized experiences, insider access, and unsurpassed service to
an elite clientele. Asia Premium Travel
(http://www.asiapremiumtravel.com)
provides travelers the world's most authentic luxury travel
experiences, and their travel advisors work with the discerning,
adventurous and curious travelers across the globe seeking a highly
personalized luxury travel experiences. Their team of luxury travel
specialists will customize the trip of a life time experience for
their clients.
About
Luxury Travel
Vietnam's
first luxury tour operator/DMC (http://www.luxurytravels.asia)
and based in Hanoi, with offices throughout Vietnam, Luxury Travel
Ltd. opened in 2004. The Luxury Travel Company Limited has its own
offices, luxury vehicles, luxury travel advisors, and representative
offices in California, London, Paris, Berlin, Brisbane, and a
joint-venture company Cambodia. The company's depth of experience and
large infrastructure enable it to create unique itineraries with the
operational confidence to fulfill the most sophisticated traveler's
expectations. Luxury Travel Ltd. has won numerous travel awards for
excellent performance including the most recent Guide Award 2013:
"The leading specialist in the art of travel with luxurious and
private service".
Media
Contact:
Link
Doan
Luxury
Travel Group Ltd
05
Nguyen Truong To Str.,
Ba
Dinh Dist, Hanoi, Vietnam
84439274120