FPL Uses Infrared Technology to keep Service Reliability in the Top 25 Percent of Utilities Nationwide

"What I like best about my job is knowing that I'm making a difference for FPL customers every day and helping to deliver affordable and reliable power," said Florida Power & Light's Delivery Assurance Lead, Eli Cueto.

Juno Beach, FL (June 23, 2012) -- Florida Power & Light's Delivery Assurance Lead, Eli Cueto, can see things most of us would never even notice. He sees problems before they develop. Think of him as a detective who patrols the electric grid.

Doing this, I get to fulfill a lot of things that I like, which is field work, and investigating and uncovering potential problems,” he says.

This detective’s tool of choice? An advanced infrared camera, which he carries in a black suitcase as he patrols the power lines across Florida in his FPL van.

If you're looking at a section of an overhead line, everything could appear fine,” he says. “You could look at it with binoculars and still everything looks good.”

Cueto says if he stopped there, and relied only on his eyesight, he would miss the most important evidence of all - the clue that’s the key to delivering reliable service. Opening his suitcase and flipping on his infrared camera, Cueto reveals what’s really going on inside the fuse switch, fixed 60 feet high atop an FPL pole.

The way it works is that the camera picks up the infrared energy being displayed, so the brighter the color, the hotter the temperature,” Cueto says, pointing to a purplish image on the camera screen.

In the center of the image, he points to a bright white circle. “What we are seeing right here is a hot fuse switch. We can see it right here on the camera that it is overheating. The temperature, it’s over 150 degrees, so we know that it’s a candidate for replacement.”

Cueto returns to his office and uploads the infrared image to his computer. He calls up a database that provides more information about the specific pole and switch. The information he discovers helps him create a work order for his team, which can then perform preventive maintenance on the equipment and avoid a potential outage for customers. Like a good detective, Cueto followed the clues, determined the cause and cracked the case.

I think FPL sets a standard, because we actually take the initiative to go out there and evaluate all the facilities that we have,” says Cueto. He is part of a team of 26 FPL employees and contractors who use infrared technology to help provide reliable service.

What I like best about my job is knowing that I'm making a difference for FPL customers every day and helping to deliver affordable and reliable power.”

To view photos and video of FPL’s infrared technology, visit http://www.fpl.com/newsroom.

Eli Cueto joined FPL in 2005 and began his career as a meter reader. He later worked in the Distribution service planning area first, as an associate project designer, assisting with trouble tickets and working on projects to help improve service reliability, and later, as a customer project manager, helping plan for power delivery to new and existing construction. In December 2010, Cueto transitioned into his current delivery assurance lead position, where his focus day in and day out is preventing problems to help ensure service reliability.

Media Contact:
FPL Media Line
Florida Power & Light Company
700 Universe Blvd.
Juno Beach, FL 33408
305-552-3888

Wood Resources Quarterly Figures show strong Timber Demand, claims FRA

New figures from Wood Resources Quarterly show that China’s wood imports have increased hugely over the past ten years - which is great news for those investing in sustainable forestry, claims FRA.

Seattle, United States, June 23, 2012 -- New figures from Wood Resources Quarterly show that China’s wood imports have increased hugely over the past ten years - which is great news for those investing in sustainable forestry, claims Forestry Research Associates (FRA).

Although Chinese timber imports for the first quarter of 2012 were down slightly, imports of logs have increased almost every year for ten years. The reason behind the growing demand has been the country’s expanding economy and house building. As a result China has become the world’s largest importer of sawlogs, according to the report.

In addition, the report showed that the US is now providing more of China’s timber imports, while Russia and New Zealand are exporting less to China. The reduction in the import of Russian timber could be partly down to the fact that Russia has increased taxed on exported lumber.

China’s lumber imports were 15 times higher in 2011 than they were in 2001 - demonstrating the major growth in demand from the emerging economy. The value of the timber imported to China is now around $8 billion, up from just $630 million in 2001.

This increase in demand from China has led to an increase in the return that timber investors see after buying up sections of plantations - through firms like Greenwood Management - or through investing in forestry fund,” explained FRA’s analysis partner, Peter Collins.

FRA, a research and analysis consultancy specializing in sustainable forestry investment analysis, claims that investing in timberland is still a good bet for those who would like to diversify their portfolio. “Forestry and wood prices tend not to follow general economic trends - so if the stock markets are losing value, chances are, your timber investments will be holding up well,” explained Mr Collins.

FRA claims that Greenwood Management, along with several other timberland investment companies, offer an ethical investment choice for those who want a tangible asset in return for their investment.

About Forestry Research Associates

Forestry Research Associates is a research and advisory consultancy that focuses on forestry management, sustainability issues and forestry investment around the globe.

Media Contact:
Peter Collins
Forestry Research Associates
620 Vineyard Lane
Bainbridge Island, WA 98110
(206) 316 8394

Morgan Stanley Impact Investment Platform attracts support from AAA

AAA is speaking out in support of the launch of Morgan Stanley Smith Barney’s Investing and Impact Platform, which is intended to make it easier for investors to put their money into socially responsible projects.

Boston, MA, USA, June 23, 2012 -- Alternative Asset Analysis (AAA) is speaking out in support of the launch of Morgan Stanley Smith Barney’s Investing and Impact Platform, which is intended to make it easier for investors to put their money into socially responsible projects.

The investments offered through the platform are intended to be socially and environmentally responsible while offering risk-adjusted financial returns. “The project should enable more financial advisers offer a wide range of impact investing products to the masses and not just the wealthy”, explained AAA’s analysis partner, Anthony Johnson.

AAA claims that the market for impact investing is growing, with one in every eight dollars in the US invested in projects that are considered to have corporate and societal responsibility at their center. This totals a huge $3.07 trillion in value terms and shows that people do want to make responsible decisions that align their financial goals with their personal ethics.

Mr Johnson added, “The more products available, for those interested in impact investing, the better.

We are seeing more and more individuals and even institutional investors looking for ways to make a difference while they make money and these kinds of platforms make it easier to do so.”

Morgan Stanley Smith Barney’s Paul Hatch, added, “With over 4 million clients who have more than $1.7 trillion of investable assets, we are in a unique position to extend the reach of an ‘investing with impact’ program to one of the largest sets of investors in the world.

Even a fraction of this total represents a substantial amount that could be invested in support of the common good.”

AAA supports a range of ethical investment funds and projects and is especially keen to promote forestry investment as a profitable and ethical options. Mr Johnson explained, “investing in plantations, like the ones run by Greenwood Management and other firms in Brazil, offers a great diversifier for any portfolio and can also help to safeguard the future of sustainable forestry for generations to come.”

About Alternative Asset Analysis:
The remit of Alternative Asset Analysis is to analyse and provide news on the global performance of a wide range of alternative asset classes including, but not restricted to, commodities, real estate, forestry, foreign exchange, hedge funds, private equity and venture capital.

Media Contact:
Anthony Johnson
Alternative Asset Analysis
71 Commercial St
Boston, MA 02109-1320
617-939-9596

New Book Addresses the Reality of Obesity and Offers a Break into a Growing Problem

The book advocates good health by avoiding stress typically brought on by obesity. The author also teaches the fundamental facts behind how this issue affects the body and mind.

Lanham, MD, USA - June 23, 2012 -- Millions of people have been diagnosed with obesity, and in recognizing the necessity of good health, there are ways to rid obesity through practical and realistic methods. Living with obesity is not the end of the world despite its life changing capabilities. In his new book titled The Obesity Reality: A Comprehensive Approach to a Growing Problem, author Dr. Naheed Ali leads us to the many truths about obesity by walking through the “ins and outs” of this problem.

The book advocates good health by avoiding stress typically brought on by obesity. What’s more, the information in the book is straightforward and dives into the inner workings of obesity. The author also teaches the fundamental facts behind how this issue affects the body and mind.

The aim is to encourage healthy living and fix the obesity dilemma throughout the world through this comprehensive, remedial guidebook. The information is presented in a zero-nonsense, highly-organized way. The book also reveals how obesity breeds other problems and how we can overcome this obstacle in more ways than one.

In The Obesity Reality, Dr. Ali addresses issues and serves obesity sufferers what Publishers Weekly calls “powerful insights”. Under his ideas, fundamental factors such as diet, treatment, and the mind affect the overall impact which obesity has on our health. The author believes the obese should have a diverse amount of knowledge to evade the massive physical ailments that this problem can bring forth. The book promotes the practices for looking obesity in the eye before it strikes, and the author is a firm believer in the adage: “prevention is a step above cure.” Additional information is available online at Obesity123.com.

-Ends-

For media interviews, please contact:
Lisa McAllister,
Rowman & Littlefield Publicity
4501 Forbes Blvd., Suite 200
Lanham, MD 20706
(301) 459-3366, ext. 5619

Call for Entries - Animals Online Art Competition

Light Space & Time Online Art Gallery announces their 2rd Annual "Animals" Online Art Competition for the month of July 2012.

Jupiter, Florida - June 22, 2012 -- Light Space & Time Online Art Gallery announces their 2rd Annual "Animals" Online Art Competition for the month of July 2012. 2D artists from around the world are called upon to make online submissions for inclusion into the Gallery’s August 2012 online group exhibition. We encourage entries from artists, regardless of where they reside to apply to this competition by submitting their best animal art. Animal art may include any mammals, birds and animals that live in the water.

Light Space & Time encourages entries from all 2D artists regardless of their experience or education in the art field. A group exhibition of the top ten finalists will be held online at the Light Space & Time Online Art Gallery during the month of August 2012. Awards will be for 1st through 5th places. Also, 5 Honorable Mention places will be awarded. In addition, depending on the amount and the quality of the entries, Special Recognition rewards will also be given as well. The submission process and the deadline will end on July 28, 2012.

Winners of the “Animals” Art Exhibition will receive extensive worldwide publicity in the form of email marketing, 70+ press release announcements, 70+ event announcements, and social media marketing and promotion in order to make the art world aware of the artist’s accomplishments. There will also be links back to the artist’s website as part of this achievement.

Interested artists should provide the gallery with your best animal art now or before the July 28th deadline. For more information and to apply online here http://www.lightspacetime.com

About Light Space & Time Online Art Gallery

Light Space & Time Online Art Gallery conducts monthly art competitions and monthly art exhibitions for new and emerging artists on a worldwide basis. It is Light Space & Time’s intention to showcase this incredible talent in a series of monthly themed art competitions and art exhibitions by marketing and displaying the exceptional abilities of these worldwide artists.

The art gallery website can be viewed here: http://www.lightspacetime.com

Media Contact:
John R. Math
Light Space & Time Online Gallery
118 Poinciana Drive
Jupiter, FL 33458
888-490-3530

FPL Installs New Poles to Strengthen Electric Grid and Help Communities Prepare for Hurricane Season

"FPL takes hurricane season very seriously and we prepare for it year-round," says Keith Hardy, FPL's vice president of Distribution.

Juno Beach, FL (June 22, 2012) -- From Sarasota to Stuart, Miami to Merritt Island, drivers may not think much about the orange signs seen along Florida roadways warning of utility work ahead. However, if a hurricane strikes in the coming months, this seemingly insignificant work could help Florida Power & Light Company better serve its customers in these communities.

"FPL takes hurricane season very seriously and we prepare for it year-round," says Keith Hardy, FPL's vice president of Distribution. “We are investing $200 million this year to strengthen our electric grid, replace poles and improve reliable service. This is one of the ways we help prepare the communities we serve.”

Following the unprecedented hurricane seasons of 2004-2005, FPL, under the guidance of the Florida Public Service Commission, embarked on a long-term infrastructure strengthening effort to help communities better respond to severe weather. The work improves FPL’s service reliability throughout the year, but Hardy says its greatest value lies in its potential to help the utility restore power to customers faster after a storm strikes.

We work closely with the governments, customers and first responders in the 35 counties we serve to identify critical infrastructure – facilities like hospitals, 911 centers, police and fire stations – places that provide for the health and safety of the public,” says Hardy. “We worked to improve the infrastructure around these facilities first, as we know they provide essential services to our communities.”

Since 2006, FPL has strengthened the electric grid serving many of the top critical facilities in the state, and is now expanding its efforts to include important thoroughfares – along with grocery stores, pharmacies and service stations – that can help communities return to “normalcy” faster. In these areas, FPL reinforces existing utility poles with stronger wood or concrete poles, some of which stand 55-feet tall and weigh more than 8,000 pounds. Stronger poles are expected to improve restoration time as setting new poles takes much more time than replacing downed wires.

We have 280 residents and patients – and that’s a lot of lives to be responsible for,” says Carmen Shell, director of the Morse Geriatric Center in West Palm Beach, one of the critical care facilities FPL services. “Restoring power rapidly is the best thing that can happen because not everything works on a generator.”

Hardy reminds customers that hurricanes are devastating forces of nature, and that in a serious storm there will be power outages, which could be lengthy. He encourages customers to develop plans accordingly.

While no utility can be storm-proof,” says Hardy, “FPL’s ongoing investments in line strengthening and storm readiness are designed to help limit the impact of storms on the electric system and enable the utility to restore service to customers faster when outages do occur.”

Media Contact:
FPL Media Line
Florida Power & Light Company
700 Universe Blvd.
Juno Beach, FL 33408
305-552-3888

IAPAM Enhances its Website with Tips for Consumers for the Best Botox Experience

The IAPAM has enhanced its globally-respected website with new content on "Tips for Consumers" for safe and successful botox treatments.

Las Vegas, Nevada, USA - June 20, 2012 -- The IAPAM has enhanced its globally-respected website (http://www.iapam.com) with new content on "Tips for Consumers" for safe and successful botox treatments. As part of the IAPAM’s commitment to best practices, the Aesthetic Resources pages provide consumers and physicians with treatment-focused content and timely intelligence on the aesthetic medicine industry's leading procedures.

Today, the IAPAM announces the launch of the IAPAM's NEW Aesthetic Resources Page on Tips for Consumers for the Best Botox Experience (http://iapam.com/iapams-botox-tips-for-consumers). This NEW content provides several tips from IAPAM’s faculty, members and associated experts, aimed to educate patients on best practices for botox procedures.

Providing physicians, their staff and consumers with DYNAMIC CONTENT is the mission of the International Association for Physicians in Aesthetic Medicine. Comprised of physicians, business experts, researchers and communications specialists, the IAPAM Team is driven to ensure that its website, is the best one-stop 'window' for both doctors new to aesthetic medicine, seasoned professionals and consumers. IAPAM.COM is dedicated to keep physicians and patients up to date with ever-changing, relevant information on current clinical treatments, costs benefits, business improvements, horizon technologies and global trends in the aesthetic medical arena.

The new page on Tips for the Consumer on Botox, offers comprehensive intelligence on how to ensure a patient receives the safest and most successful injectable experience.

Come and explore the ever-expanding content on the IAPAM's website. Also, follow the IAPAM's Executive Director, Jeff Russell, as he provides timely advice to physicians in his weekly "blog,” and subscribe to our Aesthetic Medicine News RSS Feed (http://feeds.feedburner.com/AestheticMedicineNews) to receive breaking news about aesthetic medical advances. For questions regarding aesthetic medical treatments, new technologies or future trends, please contact the IAPAM at 1-800-219-5108 or visit http://www.iapam.com.

Botox is a trademark of Allergan, Inc.

About the International Association for Physicians in Aesthetic Medicine (IAPAM)

The International Association for Physicians in Aesthetic Medicine is a voluntary global association of physicians and supporters, which sets standards for the aesthetic medical profession worldwide. The goal of the association is to offer education, ethical standards, credentialing, and member benefits to members around the globe. IAPAM membership is open to all licensed medical doctors (MDs), doctors of osteopathic medicine (DOs), physicians assistants (PAs) and nurse practitioners (NPs). The IAPAM offers aesthetic medicine and hCG medical weight management programs, including: Botox ® training, medical aesthetic training, laser training, physician hCG training, and aesthetic practice business training. Additional information about the association can be accessed through the IAPAM’s website (http://www.iapam.com) or by contacting:

Jeff Russell, Executive-Director
International Association for Physicians in Aesthetic Medicine (IAPAM)
1-800-219-5108 x704

Websites:

NanoMarkets Announces Upcoming June 2012 Report, OLED Materials Markets-2012

NanoMarkets today announced the addition of a new report to its June publication schedule titled "OLED Materials Markets-2012" that will be released the week of June 25th.

Glen Allen, Virginia - June 20, 2012 -- Industry analyst firm NanoMarkets today announced the addition of a new report to its June publication schedule titled "OLED Materials Markets-2012" that will be released the week of June 25th. The report continues the firm’s coverage of OLED materials that dates back to 2005. Details about the report can be found at http://www.nanomarkets.net/market_reports/report/oled_materials_markets_2012.

The report is listed at pre-publication pricing through June 30th. Contact NanoMarkets for details.

About the Report:

The addressable market for OLED materials is rapidly growing and will continue to do so. Not only is the number of modules growing, but the average sizes are getting steadily larger. This growth and shift in the relative importance of different applications means that materials suppliers to the OLED industry will have expanded opportunities to generate revenues selling their materials - from substrates and transparent conductors to organic semiconductors, emissive materials, and encapsulation technologies.

This report is the latest update from NanoMarkets on the OLED materials markets. In it, we quantify the opportunities that are emerging from the booming OLED display industry and in the nascent OLED lighting market, where the key determinants of success will be device efficiency, lifetime, and reduction in total cost of ownership. We also analyze the strategies of some of the major players in this space, ranging from giant chemical firms such as BASF, DuPont and Sumitomo to important specialty firms such as UDC, Novaled, and Plextronics. We consider commercial implications of technology developments and predict what they will mean to the industry overall. For example, we check in on what is going on in the development of longer lifetime blue emitters badly needed by the display sector, and the on the availability of quality white emission schemes that have shown great promise for use in OLED lighting applications.

Finally, the report contains detailed volume and revenue forecasts for materials used for OLEDs broken out by material type and functionality, as well as by application and by deposition method wherever possible. NanoMarkets has been providing industry analysis of the OLED materials market for five years, and it is the leading supplier of analysis in the OLED lighting space.

About NanoMarkets:

Founded in 2004, NanoMarkets has grown to become one of the industry’s leading authorities on market opportunities in advanced materials and emerging energy and electronics markets. The firm annually publishes dozens of market analyst reports that are purchased by leading companies around the world. Please visit http://www.nanomarkets.net for a full listing of the firm’s market coverage and product and service offerings.

Media Contact:
Robert Nolan
NanoMarkets, LC
PO BOX 3840
Glen Allen, VA 23058
804-270-1718

Zevrix Solutions Announces Adobe CS6 Compatibility of its Products

Zevrix Solutions announces that all its products are now compatible with the Adobe Creative Suite 6 software. Zevrix products include popular solutions for Adobe InDesign and Illustrator, such as Output Factory, LinkOptimizer and InPreflight. The Zevrix products allow to automate printing, exporting and file delivery from InDesign; save disk space and production time through image optimization and automated packaging; and eliminate errors with thorough preflighting.

Toronto (ON), Canada - June 20, 2012 - Zevrix Solutions announced today the compatibility of all its products with the Adobe Creative Suite 6 software. Zevrix Solutions products include several popular plug-ins for Adobe InDesign and Illustrator which help professionals automate their everyday tasks, produce error-free documents, save disk space and cut production costs.

The following products are now compatible with Adobe Creative Suite 6:

LinkOptimizer is a workflow automation solution to reduce the size of images linked to InDesign documents by eliminating excessive image data, perform essential adjustments such as color conversion and sharpening, and convert image file formats. LinkOptimizer lets users dramatically reduce the size of InDesign job, cut down on processing time and reduce production costs. A similar application, ArtOptimizer, is available for Adobe Illustrator.

Output Factory is a powerful professional solution to automate printing and exporting from InDesign. It offers batch output, layer versioning, single page export, automatic preflighting, variable file names, output history and more. Output Factory supports printing as well as exporting to PDF, PostScript, EPS, Flash and other formats.

BatchOutput Server automates printing and exporting from InDesign by processing files from watched hot folders. The software offloads output to a central system leaving operator workstations free from the output process. A similar product, Package Central, automates document packaging from InDesign with hot folder processing.

InPreflight is a powerful all-in-one solution to check InDesign documents and prepare them for final output and shipping. In addition to advanced preflight capabilities, the software can automatically package multiple documents helping users save disk space and production time by collecting all linked files into one folder. InPreflight also lets users print graphic preflight reports and save them as PDF.

Pricing and Availability
All Zevrix products run on Mac OS X 10.5-10.7 and work with Adobe CS3-CS6. The products can be purchased from the Zevrix website as well as from authorized resellers. Trial versions are also available for download. The update to CS6-compatible versions is free to licensed users.

About Zevrix Solutions
Located in Toronto, Canada, Zevrix Solutions provides productivity solutions for Adobe Creative Suite software, graphic file diagnostics, and Microsoft Office on Mac OS. Zevrix Solutions makes it easier for professionals to achieve more while doing less by automating their everyday tasks, producing error-free documents, saving disk space and cutting down on production costs.

Contact:
Leo Revzin
Owner
Zevrix Solutions
105 McCAUL St, Suite 301
Toronto Ontario M5T 2X4 Canada
858-206-0607

NanoMarkets Announces Upcoming June 2012 Report, Thin-Film and Printed Battery Markets - 2012

NanoMarkets today announced the addition of a new report to its June publication schedule titled "Thin-Film and Printed Battery Markets - 2012" that will be released the week of June 25th.

Glen Allen, Virginia - June 20, 2012 -- Industry analyst firm NanoMarkets today announced the addition of a new report to its June publication schedule titled "Thin-Film and Printed Battery Markets - 2012" that will be released the week of June 25th. The report continues the firm’s coverage of thin batteries that dates back to 2005. Details about the report can be found at http://nanomarkets.net/market_reports/report/thin_film_and_printed_battery_markets_2012.

The report is listed at pre-publication pricing through June 30th. Contact NanoMarkets for details.

About the Report:

The thin-film/printed battery sector has sent out mixed messages in the past year. Several of longstanding firms in this space have established entirely plausible business models that could lead to profitability in a year or so. Yet, at the same time, a few notable thin-film/printed battery firms have quit altogether.

With these changes in mind, it seems that the thin-film/printed battery space is in need of re-examination and this is the goal of this report. Building on NanoMarkets eight years of covering the thin-film/battery, space, this report analyzes in detail the current strategies of the firms that now dominate this space and develops an extensive forecast of thin-film/printed batteries over the next eight years. The report also examines where firms in this business are likely to get funding in the near-term future.

The report begins with an examination of the latest trends in manufacturing and technology for thin-film and printed batteries and the main drivers for these trends. This discussion includes considerations of role of latest generation of functional printing technology, how manufacturing infrastructure is being shaped by supply chain considerations, as well as product design and performance trends.

Finally, the report identifies and quantifies the major applications that NanoMarkets believes can create a viable market for thin-film and printed batteries. We take a look, in particular, at the current state of smartcards and RFID as applications for the kinds of batteries that are covered in this report, since these have been touted in the past as “killer apps.” We also examine how value can be created by thin-film/printed battery firms by building their strategies around evolving product/market ecosystems supporting low-cost electronics applications.

As with all NanoMarkets reports, this report contains detailed forecasts with breakouts by type of application and type of manufacturing. Both volume and value forecasts are included. We also include detailed profiles of the key firms to watch in this space.

About NanoMarkets:

Founded in 2004, NanoMarkets has grown to become one of the industry’s leading authorities on market opportunities in advanced materials and emerging energy and electronics markets. The firm annually publishes dozens of market analyst reports that are purchased by leading companies around the world. Please visit http://www.nanomarkets.net for a full listing of the firm’s market coverage and product and service offerings.

Media Contact:
Robert Nolan
NanoMarkets, LC
PO BOX 3840
Glen Allen, VA 23058
804-270-1718

BusinessVibes presents Video Marketing Strategies

The global B2B network website BusinessVibes will give you some ideas, tips, and tricks for your own marketing video.

London, UK, June 19, 2012 -- Are you looking for an innovative way to present the face of your business to the world? Or do you want to catch the eye of visitors to your homepage? Want to harness the publicity power of viral videos? The use of video as a medium as a medium can give a huge boost to your publicity scheme. Creating them can be super easy; there’s no need to be intimidated by the process. An effective marketing video can be created by people of any skill level. The global B2B network website BusinessVibes will give you some ideas, tips, and tricks for your own marketing video.

Video Type 1: “This is who we are”: This kind of video would be located on your landing page, your “About Us” page, or linked from your main menu. This sort of video requires a production quality that is somewhat higher than others; you're going to want people to come away from watching this video with the impression that your company is serious and means business. Grainy iPhone video simply won't do. You could hire a videographer (the most effective option), or, with the correct equipment, you could make it yourself. It would require a high-quality camera (preferably HD), editing software like iMovie, Premiere, or Final Cut Pro, and most importantly, a good script. A “this is who we are” video should initially tell viewers exactly what it is you do, it shouldn't be too abstract or creative. You should present the face of your company that you want to show to the public. Include shots of one of your representatives helping a client, a friendly work environment/employee, or your services. Testimonials from previous customers are also rather effective, especially if you are in the service industry.

Video Type 2: “Attention grabber”: If you want to really grasp the attention of visitors to your page, this is the type of video you want. Special attention must be paid to make sure that these videos don't resemble grating banner ads that serve only to annoy visitors to a website. What they should do is provide the viewer with a short and succinct message. This could be the most appealing information about your company’s services and products. If you have a sale or special deal, or a product that is superior to competitors, then this is the place to show it. It’s also an opportunity to use a fictional vignette- something short that will entertain and catch the eye of your potential clients. Video graphics are also ideal for this type of video. Something simple, brief, and colourful will grab the attention of people on your site. These videos could just start automatically on your homepage (though this might be annoying to visitors, be cautious), or for wider exposure, you can put them on YouTube as well. It’s always a good idea to upload to YouTube, because extra publicity never hurts. Just be sure to include HTML links! This could get a lot of new traffic to your website.

Video Type 3: Viral Videos: This type of promotional videos requires the most creativity of all. A viral video is a video designed to be shared on social media across the internet. They usually depict something original and humorous, or an unusual spectacle. The primary strategy is to produce something entertaining enough to get people to share it with their friends on social media. There is a wide range of ways to do this. It could be through hiring actors and making something fictional and humorous. This is a risky route; production costs would be high, and it would be harder to garner initial exposure. Another strategy is through staging a flash mob. These are groups of people that assemble suddenly in a public area, and perform a synchronized action that draws attention from onlookers. Not only would you have your own cameraperson there to capture the spectacle, but onlookers tend to take video of the flash mob on their phone, and upload it to YouTube and other video sharing sites. A few flash mobs have even achieved exposure on television news. For an example, click here to watch a publicity flash mob organized by TMobile in London.

BusinessVibes as a prestigious global business network platform will be more than happier to have further discussion with you and get you started in making your own successful marketing video. At BusinessVibes.com, you can find organizations to partner with in media production, or visit BusinessVibes’ blog for more business tips and insight!

Media Contact:
Lise Martineau
Marketing Executive - Europe
BusinessVibes Network International Inc
8 Wimpole Street
London W1G 9SP
+44 20 7291 0883
Follow us on Twitter @businessvibes for daily updates

Luxury Travel takes-over in Danang

Launching luxury tours in Danang with Vietnam's first luxury tour operator 'Luxury Travel' opening a new office in Danang from 1 July 2012.

Hanoi, Vietnam, June 18, 2012 -- According to Luxury Travel Ltd more and more holidaymakers are choosing Danang as their holiday destination over Bali or Phuket, with its beach being voted one of the world’s best by Forbes magazine.

Launching luxury tours in Danang with Vietnam’s first luxury tour operator ‘Luxury Travel’ opening a new office in Danang from 1 July 2012, Luxury Travel Ltd chief executive officer Pham Ha said the increased demand for luxury tours in Danang is going to boost the regions tourism growth.

Danang is going to boom, our business has increased by 30 per cent, and much of that has to do with the new airport and air links to the central coast of Vietnam,” Mr Pham Ha said.

With the completion of the new terminal at Danang International Airport and the completion of many new luxury resorts including the Hyatt Regency, Nam Hai, Accor, Intercontinental and Fusion Maia, Danang is ready to welcome the increase in visitors.

Mr Pham Ha said he was extremely excited and proud to be the very first to open their own office in central Vietnam.

Currently, there very few tour companies in Vietnam who have their own offices in Central Vietnam, only sub-contracts with local tour operators,” Mr Pham Ha said.

We have just won several new big accounts and we are so glad to open our new Danang Office to meet the increased demand.”

We have launched a new concierge hotline phone number +84932449777 for our customers who can call us at around the clock for any assistance while holidaying in Centre Vietnam.”

About Luxury Travel Ltd.

Vietnam-based Luxury Travel Ltd. (http://www.luxurytravels.asia) is a long established Asian specialist in the art of travel and serves today’s most sophisticated travelers, in luxury privately guided and fully bespoke holidays in Vietnam, Laos, Cambodia, Myanmar and Thailand. Luxury Travel excels in designing tailor-made tours and providing unique travel experiences to fulfill the most sophisticated traveler’s expectations. Luxury Travel Ltd. has won numerous travel awards for excellent performance, including the most recent award: Best Luxury Tour Operator.

Media Contact:
Link Doan
Luxury Travel Ltd
05 Nguyen Truong To Str.,
Ba Dinh Dist, Hanoi 84444
Vietnam
84439274120

AAA: Property Investors are keen to expand their Portfolios

Property investors are increasing the size of their portfolios in the UK and elsewhere, as the appetite for alternative investments continues to take hold, according to AAA.

Boston, MA, USA, June 16, 2012 -- Property investors are increasing the size of their portfolios in the UK and elsewhere, as the appetite for alternative investments continues to take hold, according to Alternative Asset Analysis (AAA).

The alternative investment advocacy group has cited figures from Paragon Mortgages, a lender in the UK, which claims that the average property investor, who buys property to rent out, has increased the size of their portfolio to 14.1 properties in the second quarter of the year. This is up from an average of 12.9 properties in the first quarter of 2012.

These figures suggest that each buy-to-let investor has bought more than one new property since the beginning of the year, which is a major increase in portfolio size and an indicator that real estate is back on the list of safe investments,” stated Anthony Johnson, AAA’s analysis partner.

As well as the above figures, Paragon’s survey also found that 21 per cent of the investors questioned said they were planning to add to their portfolios in the third quarter of the year. This was up from just 18 per cent a year ago.

AAA claims that real estate is a strong investment at the moment, as the rental market all over the Western world Is extremely active, with many young professionals still looking for rental property. The US real estate market is also heading for recovery once more, according to Mr Johnson who highlighted the benefits of alternative investments of all kinds.

We are seeing more and more people put their cash into tangible asset classes, such as real estate, timberland, gold and even art and antiques, as they search for alternatives to the volatile equity markets.”

AAA said that timberland is particularly ethical choice for alternative investors, with firms like Greenwood Management, in Brazil, running sustainably managed plantations of non-native trees.

About Alternative Asset Analysis:
The remit of Alternative Asset Analysis is to analyse and provide news on the global performance of a wide range of alternative asset classes including, but not restricted to, commodities, real estate, forestry, foreign exchange, hedge funds, private equity and venture capital.

Media Contact:
Anthony Johnson
Alternative Asset Analysis
71 Commercial St
Boston, MA 02109-1320
617-939-9596

FRA comments on Brazilian Deforestation Reductions

Amazon rainforest deforestation rates have fallen to their lowest levels ever recorded and FRA is attributing this partly to the creation of sustainable forestry plantations in Brazil.

Seattle, United States, June 16, 2012 -- Amazon rainforest deforestation rates have fallen to their lowest levels ever recorded and Forestry Research Associates (FRA) is attributing this partly to the creation of sustainable forestry plantations in Brazil.

New figures from the National Institute for Space Research in Brazil show that deforestation has reached the lowest levels since records began more than 20 years ago, and the results are being published just a fortnight before the Rio+20 Earth Summit.

In the 12 months to 31 July 2011, some 6,418 square km of forests were destroyed, which is the smallest area since 1988. The rate of deforestation has actually dropped by 75 per cent since 2004 and FRA, along with many other analysis organisations attributes much of the success to the measures brought in by the Brazilian government to try to limit deforestation.

Brazilian President, Dilma Rousseff, said the government was largely responsible for the improvement. She said, "This reduction is impressive; it is the result of changes in society, but it also stems from the political decision to inspect, as well as from punitive action by government agencies.”

FRA’s analysis partner, Peter Collins, said that the government’s measures have had a big effect. “An example is their move to discourage the steel industry from using illegally logged timber for the production of charcoal. Any firms that did so would not have been eligible for state handouts, so they all turned to sustainable plantations, such as those run by Greenwood Management and other similar investment firms, to source their charcoal.”

FRA claims that this means the market for sustainably produced timber and charcoal is growing, which is great news for anyone investing in timberland in Brazil.

Greenwood and other plantation management firms offer people outside Brazil the chance to invest in non-native timber plantations that help to provide alternatives to local illegally logged timber.

About Forestry Research Associates

Forestry Research Associates is a research and advisory consultancy that focuses on forestry management, sustainability issues and forestry investment around the globe.

Media Contact:
Peter Collins
Forestry Research Associates
620 Vineyard Lane
Bainbridge Island, WA 98110
(206) 316 8394