Glenmore Healthcare Carries the Unique Sunforgettable Sunscreen Brush

Glenmore Healthcare features the leading physician-directed skin care products from PCA Skin and Colorscience, including Colorscience's revolutionary sunscreen, the Sunforgettable Brush.

Calgary, Alberta, July 12, 2011 -- Glenmore Healthcare is the premier aesthetic medicine and hCG for weight loss clinic in Calgary. Glenmore Healthcare features the leading physician-directed skin care products from PCA Skin and Colorscience, including Colorscience's revolutionary sunscreen, the Sunforgettable Brush.

The dark days of winter are gone, and many Canadians are emerging from their homes, schools and offices to enjoy the sunny days ahead. However, if staying in the shade is not in your plans this summer, then understanding the risks and protections associated with exposure to the sun is imperative. To help you and your family this summer, Glenmore Healthcare (http://www.glenmorehealthcare.com) carries one of the most unique sunscreen products available in Canada: The Sunforgettable Brush.

The Colorscience Sunforgettable Brush comes in a convenient powder brush canister for easy application, making it easy to keep in a purse or a beach tote. Furthermore, Colorescience lines are recommended by the Skin Cancer Foundation due to their broad spectrum UVA and UVB protection.

Scottsdale dermatologist and instructor at the IAPAM's (http://www.iapam.com) Aesthetic Medicine Symposium (http://www.aestheticmedicinesymposium.com) in Scottsdale, Arizona, recommends effective and easy to apply sun protection. "Ultraviolet Radiation (UVR) is responsible for up to 90% of all skin cancers and is the most preventable risk factor for this potentially deadly disease. However, recent science has absolutely given physicians and the public more opportunities for increased sun protection," heralds Linder.

Here are some tips and debunked myths to protect you from "the dark side of the sun."

MYTH: Sun protection only has to be utilized when spending long periods in the sun

Dr. Linder comments that, "daily application of broad-spectrum sunscreen is "central" to the prevention of skin cancer. "Although, UVB rays do peak during the hours of 10:00am to 4:00pm, UVA rays remain constant throughout the day and are able to penetrate windows, clouds and clothing. In addition UV radiation is emitted from fluorescent and halogen bulbs found in most offices and homes. It is for this reason that everyone must wear sunscreen everyday regardless of time spent outdoors."

TIP: Understanding the Acronyms - SPF, UVA and UVB

Dr. Linder walks us through the confusing world of sun-protection acronyms:

"Consumers are often not aware that the sun protection factor (SPF) label only indicates the amount of ultraviolet B short-wave ray (UVB) protection provided by a product. Certain ingredients must be utilized in order to receive ultraviolet A long-wave ray (UVA) protection as well. In order for a product to provide broad-spectrum UVA/UVB protection, avobenzone, mexoryl (ecamsule), titanium dioxide or zinc oxide must be included. A combination of UVA and UVB sunscreen ingredients and antioxidants will provide adequate protection, but only if applied correctly. At least one ounce (a shot glass full) of sunscreen is needed per application in order to get the full amount of protection a product is capable of providing.

Extremely high ratings of SPF can also be deceiving as SPF protection does not increase proportionally with an increased SPF number (e.g. An SPF 15 sunscreen protects the skin from 93% of UVB radiation, an SPF 30 sunscreen provides 97% protection, and an SPF 65 provides approximately 98% protection.) There are no sun protection products that block out 100% of UV rays. Unfortunately, higher SPF products are frequently less cosmetically elegant and could decrease use by consumers.

Finally, all sunscreens break down over time regardless of water resistance, SPF rating or ingredients used, and sunscreen products must be reapplied every two hours and following swimming and/or vigorous activity."

MYTH: Overcast days or occasional exposure to the sun means less risk

Jennifer Linder cautions that, "one huge mistake people make is that they think that because it is overcast or cool outside, the sun is not as strong. UV rays are capable of penetrating through clouds and remain constant year-round, regardless of how bright it is or the temperature. Another dangerous misconception is that because some people only get sun once or twice a year while on vacation, they are not at high skin cancer risk. Studies actually indicate the opposite to be true, and show that intense sun exposure received during vacations may be more dangerous than constant, daily exposure received by those with outdoor professions. In fact, one blistering sunburn or five non-blistering sunburns throughout life more than doubles one's risk of developing melanoma, making vacations one of the most crucial times to seek sun protection."

For more information on physician-directed skin care products from PCA Skin and Colorscience available at Glenmore Healthcare, please contact Glenmore Healthcare at 403-452-5699 or info@glenmorehealthcare.com.

About Glenmore Healthcare

Glenmore Healthcare is Calgary’s premiere provider of hCG medically supervised weight loss programs, aesthetic medicine (Botox, Dermal Fillers, Latisse), physician-directed skin care, and other health and wellness services to individuals in the Calgary area. For more information on Glenmore Healthcare's hCG program and aesthetic medicine, skin care and botox services, please contact Glenmore Healthcare at 403-452-5699 or info@glenmorehealthcare.com.

Glenmore Healthcare (Glenmore Landing)
A305, 1600 - 90th Avenue SW
Calgary, Alberta T2V 5A8
Tel: 403-452-5699
Fax: 403-452-7296

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