Increased Consumer Spending Power Driving the Automated Teller Machine Market in Brazil

Research conducted by TechNavio reveals that the Automated Teller Machine (ATM) market in Brazil is expected to grow at a CAGR of 16 percent.

London, UK, July 28, 2011 -- Research conducted by TechNavio reveals that the Automated Teller Machine (ATM) market in Brazil is expected to grow at a CAGR of 16 percent. Technavio’s report, which focusses exclusively on Brazil, indicates that the market is currently being driven by the increased spending power of Brazilian consumers.

The growing spending capacity and improved financial status of developing countries such as Brazil are increasing the demand for ATMs. The considerable number of cash transactions through ATMs is directly proportional to the number of customers capable of making a huge amount of frequent transactions. As the financial health of the population improves, spending capacity also rises, which in turn leads to a demand for more ATMs,” reports a TechNavio analyst.

In spite of the demand for ATMs in Brazil, the high installation cost is hindering the growth of this market. However, the consistent demand for financial self-services is expected to drive the market. Moreover, the ATM market in Brazil is witnessing a clear preference for refurbished ATMs over new ATMs.

These are just some of the important findings presented in the report that will enable companies to fully understand the potential in this market and formulate their own strategies.

The report, “Automated Teller Machine Market in Brazil 2010–2014,” is based on extensive research conducted with industry experts, vendors, and end-users. It examines the key trends, drivers, and challenges impacting the evolution of this market. The report also contains an in-depth discussion and SWOT analysis of each of the key vendors in this market.

Companies mentioned in this report include: Diebold Inc., NCR Corp., Itautec, and Wincor-Nixdorf.


Contact:
Ludmila Berkesova
Program Manager
Technavio
8 Wimpole Street
W1G 9SP London
United Kingdom
Tel: 0044 (0)207 367 2456
Fax: 0044 (0)845 280 2825

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