BeFab
Revolution is a new concept in online communities, focused
exclusively on the needs of modern women age 50+. The community,
which features certified experts on topics of interest to members,
will be opening its doors for founding membership from January
25-February 1 only.
Portland,
OR, USA -- A new concept in online communities will soon be
accepting applications for membership. BeFab Revolution
(http://www.befabrevolution.com),
the online community for women age 50 plus, will open its doors to
founding members between January 25 and February 1, 2017. Membership
will be open world-wide during this period for any woman meeting the
age requirements.
"This
is the first community to offer members direct access to credentialed
experts (doctors, authors, speakers, industry insiders) on the many
topics that women over 50 care about," says BeFab Founder
Gretchen Asher. "Finally, as a woman you have one reliable place
where you can get real answers from a bioidentical hormone doctor,
watch a webinar about re-coding your brain to achieve your dreams,
and discuss what you learned about dealing with a younger boss-- all
from your sofa."
Experts
for the community have emerged from around the globe, providing an
international and multicultural experience for members that is also
unique. While currently member resources are available only in
English, the community welcomes women from all over the world.
BeFab
Revolution (http://www.befabrevolution.com)
is already using language to change the narrative. The tagline, "We
are not our mother's generation" speaks to women who live in the
new millennium, who have been found to be the healthiest, wealthiest
and most vibrant generation of women over 50 ever. Yet BeFab and fans
believe that even now, misinformation, underhanded marketing, and the
perpetuation of the classic narrative pervade society. Writes fan
Deirdre, "Fabulous Gretchen! Such important work empowering
these women to show up in their magnificence. I love it. So much
wisdom to be shared with the world. And you are the one to facilitate
that now. Yuhooo!" Deirdre, like many women, is ready to show
up.
The
community itself is billed partly as a celebration of how wrong the
old narrative is and how important it is to find knowledge and
positivity. Gretchen blogs of her own experience with a marketing
executive who once told her women over 50 are irrelevant and not
fabulous. "We are fabu-LOUS, not fabu-LESS" is a central
tenet of the community, and there is laserfocus on loving- or
learning to love- this stage of life. Writes one enthusiast on social
media, "Turning 51 in April. Need all the advice I can get."
"Gaining
knowledge from experts and having my questions and concerns addressed
makes me feel very empowered," Gretchen notes. "In this
Third Act of life, we still have so many new directions to take and
opportunities to reinvent ourselves. We ARE fabulous!"
In
line with the latest paradigm in self-sustaining socially-responsible
business, BeFab will charge a nominal fee to cover costs. Founding
membership is set at $18 per month, and the price will be locked in
as long as a member remains in good standing. After February 1,
membership will be closed until later this year, when membership fees
will increase in accordance with the additional content available.
Founding
members in this new online community concept will also get a special
opportunity: Setting the tone for the community as it blossoms. This
can be anything from seeding the discussions on the secret Facebook
group to taking the opportunity to ask questions of the experts who
present to them via webcast. "As the first members from the
public, founding members will have a big say in the directions BeFab
will take," says Gretchen.
Media
Contact:
Gretchen
Asher
BeFab
Revolution
760-715-3595
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