AMSTERDAM
-- Gotransverse (http://www.gotransverse.com),
a leading provider of enterprise quote-to-cash solutions, today
announced that one of its showcase customers, Starz Play Arabia, will
be speaking at Monetize 11 Amsterdam, discussing their success with
Gotransverse to support their complex billing and subscription
revenue strategy. Gotransverse is one of the sponsors of Monetize 11
Amsterdam, which is scheduled to be held here February 12.
Starz
Play CIO, Saleem Bhatti, is scheduled to talk about their recurring
billing system which provides subscription video-on-demand (VOD)
services to customers in 19 different countries. Starz Play Arabia
streams thousands of movies, documentaries, and television programs
to customers in the Middle East, North Africa, and Pakistan. The
company needed a scalable solution capable of handling complex,
high-volume subscriptions. Starz Play offers a range of usage-based
payment methods, which has resulted in increased customer adoption
and satisfaction.
As
part of his presentation, Bhatti will discuss their unique challenge
with direct carrier billing. In the Middle East, the majority of
consumers want to pay for streaming entertainment services as part of
their mobile phone bill, so services providers need to work with
telecom companies, including support for complex billing and unique
subscription management rules, and the ability to accommodate
last-minute carrier handling charges and change requests. Starz Play
customers get an optimal experience, choosing daily, weekly, or
monthly subscriptions billed through their mobile carrier or their
credit card.
"We
chose Gotransverse as our strategic partner due to their
industry-leading telecom and billing domain expertise, which enables
them to deftly handle internationalization of billing at high volumes
- including mobile billing - and their ability to scale as we
expand," said Bhatti. "The solution enables us to provide
an optimal experience for our customers, who prefer to pay as they go
via mobile platforms without long-term commitments."
Following
the Starz Play Case Study Presentation from Bhatti at Monetize 11,
there will be an Agile Billing Panel Discussion with the CEO of
Gotransverse, Jim Messer, along with MGI Research and the CEO of
Just.On to give their insights and expectations for upcoming billing
shifts in the digital age.
Monetize
11 is the only European event to focus specifically on monetization
strategies, including billing, payments, ecommerce, and quote-to-cash
strategies. Created for CEOs, CIOs, CFOs, financial professionals,
and anyone interested in ecommerce, Monetize 11 has been structured
to explore new pricing models and payment methods, including new
digital business strategies, subscription pricing, and tactics for
frictionless ecommerce.
"Europe
has always been a strong market for E-commerce and European
businesses are struggling to find better ways to monetize technology
services," said Messer. "Having Starz Play present at the
Monetize conference will give us an opportunity to share some of the
lessons learned about agile monetization and quote-to-cash. It also
will give us an opportunity to meet with MGI analysts to discuss
changing market conditions and talk to other professionals about new
billing and recurring revenue strategies."
Gotransverse
already has a number of European customers including Amsterdam-based
Royal Schiphol Group and eBay Classifieds.
For
more information, visit
http://www.gotransverse.com/resources/case-study-Starz-play-high-volume-invoicing.
About
Starz Play
Starz
Play (http://www.Starzplay.com)
is a subscription video on demand service that streams Hollywood
movies, TV shows, documentaries, kids' entertainment and
same-day-as-the-US series - plus dedicated Arabic and Bollywood
content - to 19 countries across the Middle East and North Africa.
The service carries thousands of premium titles including exclusive
Starz Original content such as Power, Outlander, Spartacus, and The
White Queen.
Starz
Play allows subscribers to watch its full HD and 4K content via most
internet-enabled devices, smart TVs and game consoles, and is widely
available on regional IPTV services. Its iOS and Android apps -
installed on more than three million devices - also allow downloads
for offline playback.
Starz
(http://www.Starz.com),
a Lionsgate company (NYSE: LGF.A, LGF.B) and State Street Global
Advisors (SSGA) are the lead investors along with media and
technology investment firms including SEQ Capital Partners and Delta
Partners.
About
Gotransverse
Gotransverse
provides cloud-based software that enables companies in any industry
to operate as a subscription business model, including the
often-challenging aspects of usage-based pricing and monetization at
massive scale. Founded by globally recognized billing experts, the
company offers an intelligent billing and subscription management
platform that automates the subscription order-to-cash process,
including billing, rating, collections, mediation, analytics, and
revenue recognition. Gotransverse was founded in 2008 and is
headquartered in Austin, TX.
For
more information, visit http://www.gotransverse.com.
Press
Contact:
Tom
Woolf
Gotransverse
Email:
twoolf(at)gotransverse(dot)com
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